Bakery and cereals in Belgium to 2012 - Market Research Report on Aarkstore Enterprise.
06/01/2010

Aarkstore announce a new report "Bakery and cereals in Belgium to 2012 " through its vast collection of market reserach report.

Online PR News – 01-June-2010 – – Introduction

This databook provides key data and information on the bakery and cereals market in Belgium. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on :bread & rolls, breakfast cereals, cookies (sweet biscuits), cakes & pastries, crackers (savory biscuits) and morning goods

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the bakery and cereals market, including company overview, key facts and business description

Highlights

The market for bakery and cereals in Belgium increased at a compound annual growth rate of 2.4% between 2003 and 2008.

The bread & rolls category led the bakery and cereals market in Belgium, accounting for a share of 62.1%.

Leading players in Belgian bakery and cereals market include Groupe Danone, United Biscuits Finance plc and Kellogg Company.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the bakery and cereals market in Belgium

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements

Table of Contents :

Chapter 1 Executive Summary 2
Summary market level: bakery and cereals 2
Summary category level: bread & rolls 3
Summary category level: breakfast cereals 4
Summary category level: cakes & pastries 5
Summary category level: cookies (sweet biscuits) 6
Summary category level: crackers (savory biscuits) 7
Summary category level: morning goods 8
Chapter 2 Introduction 9
What is this report about? 9
How to use this report 9
Market definition 10
Chapter 3 Market Overview 27
Value analysis (Euro), 2003−08 27
Value analysis (Euro), 2008−13 28
Value analysis (US dollars), 2003−08 30
Value analysis (US dollars), 2008−13 31
Volume analysis, 2003−08 33
Volume analysis, 2008−13 34
Company and brand share analysis 37
Distribution analysis 44
Expenditure and consumption per capita 46
Chapter 4 Leading Company Profiles 52
Groupe Danone 52
United Biscuits Topco Limited 54
Chapter 5 Category Analysis: Bread & Rolls 56
Value analysis (Euro), 2003−08 56
Value analysis (Euro), 2008−13 57
Value analysis (US dollars), 2003−08 59
Value analysis (US dollars), 2008−13 59
Volume analysis, 2003−08 61
Volume analysis, 2008−13 62
Company and brand share analysis 65
Distribution analysis 70
Expenditure and consumption per capita 72
Chapter 6 Category Analysis: Breakfast Cereals 75
Value analysis (Euro), 2003−08 75
Value analysis (Euro), 2008−13 76
Value analysis (US dollars), 2003−08 78
Value analysis (US dollars), 2008−13 78
Volume analysis, 2003−08 80
Volume analysis, 2008−13 81
Company and brand share analysis 83
Distribution analysis 86
Expenditure and consumption per capita 88
Chapter 7 Category Analysis: Cakes & Pastries 91
Value analysis (Euro), 2003−08 91
Value analysis (Euro), 2008−13 92
Value analysis (US dollars), 2003−08 94
Value analysis (US dollars), 2008−13 94
Volume analysis, 2003−08 96
Volume analysis, 2008−13 97
Company and brand share analysis 99
Distribution analysis 102
Expenditure and consumption per capita 104
Chapter 8 Category Analysis: Cookies (Sweet Biscuits) 107
Value analysis (Euro), 2003−08 107
Value analysis (Euro), 2008−13 109
Value analysis (US dollars), 2003−08 111
Value analysis (US dollars), 2008−13 112
Volume analysis, 2003−08 114
Volume analysis, 2008−13 115
Company and brand share analysis 118
Distribution analysis 122
Expenditure and consumption per capita 124
Chapter 9 Category Analysis: Crackers (Savory Biscuits) 130
Value analysis (Euro), 2003−08 130
Value analysis (Euro), 2008−13 131
Value analysis (US dollars), 2003−08 133
Value analysis (US dollars), 2008−13 134
Volume analysis, 2003−08 136
Volume analysis, 2008−13 137
Company and brand share analysis 139
Distribution analysis 142
Expenditure and consumption per capita 144
Chapter 10 Category Analysis: Morning Goods 148
Value analysis (Euro), 2003−08 148
Value analysis (Euro), 2008−13 149
Value analysis (US dollars), 2003−08 151
Value analysis (US dollars), 2008−13 151
Volume analysis, 2003−08 153
Volume analysis, 2008−13 154
Company and brand share analysis 156
Distribution analysis 160
Expenditure and consumption per capita 162
Chapter 11 Country Comparison 165
Value 165
Volume 169
Market share 173
Chapter 12 PESTLE Analysis 174
Summary 174
Political analysis 175
Economic analysis 179
Social analysis 183
Technological analysis 187
Legal analysis 191
Environmental analysis 194
Chapter 13 New Product Development 198
Product launches over time 198
Recent product launches 200
Chapter 14 Macroeconomic Profile 201
Macroeconomic indicators 201
Chapter 15 Research Methodology 207
Methodology overview 207
Secondary research 208
Market modeling 209
Creating an initial data model 209
Revising the initial data model 209
Creating a final estimate 210
Creating demographic value splits 210
Primary research 210
Data finalization 211
Ongoing research 211
Chapter 16 APPENDIX 212
Future readings 212
How to contact experts in your industry 212
Disclaimer 212

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