Ten months following the acquisition of CHUM Satellite Services, Stingray Digital introduced today a new name and logo for the company. CHUM Satellite Services will now be known as Stingray360 "Digital Solutions for Commercial Spaces".
Online PR News – 01-June-2010 – – “There are 50 years of equity and experience built into the CHUM brand, and today the company makes a revolutionary change in direction as Stingray360,” says Alexandre Taillefer, CEO of Stingray Digital. “The new name and logo reflect the direction that Stingray Digital is taking with this business. Stingray360 is a modern and fresh name that represents an evolution for the company as we expand our service offering and extend our product line to include a full suite of sensorial marketing services.” he adds.
Stingray360 will continue to serve their customers from coast to coast across Canada with an increasing array of revolutionary products and services. From major retail chains, and national financial institutions to boutique hotels, Stingray360 customers appreciate the full service approach and the tailored solutions offered to them by Stingray360.
As part of the Stingray Digital group of companies, Stingray360 is positioned to service commercial and business customers of all sizes with sensorial marketing solutions that range from musical ambiance to a full 360˚ solution with sound design, digital signage, scent marketing and installation of equipment and hardware. Commercial establishments of all sizes and in all industries want to provide a pleasing and memorable experience for their customers. Stingray360 is able to help their clients achieve this through an integrated sensorial marketing approach by providing the tools to stimulate the senses of sight, sound and smell to build brand loyalty. Music, on-hold messaging, in-store messaging, visual displays and scent marketing are all important elements in creating that unique, memorable experience for customers.
About Stingray Digital Group
Stingray Digital is a leader in interactive music distribution. Our properties include The KARAOKE Channel, the world’s largest licensed karaoke library and karaoke service on TV and Internet, Galaxie, the leading digital music service on TV in Canada and in the US, Stingray360, a leader in sensorial marketing solutions for business and its music licensing unit, Stingray Music. Stingray Digital was founded by seasoned new media entrepreneurs, Eric Boyko and Alexandre Taillefer, and is financially backed by Telesystem and Novacap. Headquartered in Montreal, Stingray Digital has 135 employees in offices across Canada and additional offices in Charlotte, North Carolina and Budapest.
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