StayinFront, Inc., a leading global provider of cloud-based CRM software solutions and mobile CRM solutions held its second Customer Advisory Forum for EdgeRx (CAFĂ‰) for its pharmaceutical clients.
Online PR News – 09-May-2013 – Fairfield / New Jersey – StayinFront, Inc., a leading global provider of cloud-based customer relationship management solutions (CRM software) and mobile sales force effectiveness tools, held its second CAFE, Customer Advisory Forum for EdgeRx clients on April 30th in Basking Ridge, NJ.
The CAFE conference, attended by representatives of pharmaceutical and life sciences companies using the StayinFront EdgeRxÂ® and TouchRxÂ® CRM platforms, was an opportunity for candid discussion among sales, operations, marketing and IT executives about the challenges they face in todayâ€™s competitive and regulated environment. The meeting included an update of the StayinFront CRM technology roadmap as well as workshops on Key Performance Indicators (KPIs), Sampling and Inventory, the Sunshine Act and the Future of Training.
Mitchell Friedberg, Director of Sales Operations for Mylan Specialty, delivered the keynote address on integrating Closed Loop Marketing (CLM). Mitch discussed the challenges Mylan encountered and overcame along with the coordination and collaboration needed to successfully merge technology and content within the confines of regulation.
â€śThe StayinFront Customer Advisory Forum for EdgeRx provides an opportunity for our product development team to gain valuable insight from our many customersâ€™ different perspectives. The extensive knowledge and experience of all the attendees, as well as their commitment and enthusiasm, are helping us make improvements to our leading-edge SaaS CRM solution so our clients are able to do more, know more and sell more.â€ť said Sam Barclay, Executive Vice President and Managing Director North America.
StayinFront is a global provider of customer relationship management software, mobile sales force automation and on-demand CRM solutions. StayinFront has been chosen by many of the worldâ€™s top life sciences, consumer goods and business-to-business companies, improving efficiencies in over 65 countries and more than 25 languages. Headquartered in Fairfield, NJ, USA, StayinFront has offices in the UK, Ireland, India, Australia, Singapore and New Zealand. For details about StayinFront CRM solutions or to experience a demonstration, visit www.stayinfront.com.