LAN Services has revolutionized the online shopping experience by launching 24Seven shopping cart integrated with Facebook. Now customers can experience this enhanced feature not only at the time of making purchases but even while researching about the products.
Online PR News – 09-March-2013 – San Jose/CA – Purchasing products online can be a tedious task especially when customers don’t know about any features or usability of it. To tackle this issue, they need to search extensively on the web or need to ask personally with their friends or experts. It’s a time consuming process & at times the final result is not satisfactory as they can ask about it with a limited number of people.
To confront such issues, 24Seven shopping cart software has come up with a feature to integrate Facebook in their shopping cart. This integration of Facebook works for both online retailers and online shoppers. Online retailers get an extra channel to promote about their webstores. They can use this social networking platform to increase the visibility of their shopping carts.
This feature offers online retailers:
• Higher Conversions: By simplifying the process of sign-in, customers can bypass creating separate IDs and passwords, removing a key hurdlefor getting a potential sales conversion (and future conversions). With more customers getting first hand information themselves before they buy, retailers gain powerful insights on their potential customers, enhancing revenue generation.
• Encouraging Social Marketing: With access to potential customer data and social graphs, online retailers gain initial information about thepotential customers’ behavior, interests and favorite brands. Facebook link also simplifies how customers share the products they buy and the online retailers they check.
• Customized Interaction with Customers: Identifying potential customers gives online retailers to offer recommendations or suggestions based on previous purchases and interests. More relevant products are likely to graspthe customer’s attention which will increase the chances of buying.
Online shoppers can reap the benefits of Facebook integration with 24Seven Cart even before making the final purchase. Webstores built on 24Seven shopping cart software offers a feature to write reviews about the products shown in the webstore. This helps the prospective online customers to get the first hand information about the features, usability and the overall performance of the products. In addition to this customers can rate the products by liking/unliking the products.
This helps prospective customers in their products research and decision making regarding the final purchase as they can read the reviews of the products. Moreover we even can add a weblink of a video showing product usability while writing reviews about the products. This even makes it simple for potential customers to find information about product usage.
24Seven Cart is under the flagship of LAN Services which is based in San Jose, California. The company is offering an array of e-retailing solutions like MS RMS integration solution, online marketing services, point-of-sales solutions and social media automation. For detailed information about the 24Seven Cart and/or LAN Services, please visit http://www.lanservices.com