Conversion Rate Optimisation Increases Revenue From Online Sales By 89%
05/12/2010

Innovative new Conversion Rate Optimisation service from SEO specialists High Position gives clients 89% improvement in revenue from online sales.

Online PR News – 12-May-2010 – – Colchester based SEO company High Position have released results of their successful CRO (Conversion Rate Optimisation) service. The company have already proven themselves as one of the major players in the SEO industry consistently achieving front page positions for clients in Google. To add to this already successful ability to drive high volumes of traffic to a site, High Position have also succeeded in converting this traffic into sales for their clients in a unique and innovative service that yields impressive ROI.

The company believe that the SEO industry needs waking up. Most businesses now understand that they need an online presence to compete in any given industry, but it is no longer all about coming top in Google, it is about making a sale at the end of it. High Position's unique turnkey approach to optimisation can actually deliver the return on investment that companies are looking for. In fact the company are so confident that they are offering their new CRO services free of charge to clients in return for 15% of the revenue.

With CRO, PPC, SEO and Web Design all under one roof, better results are achieved faster than companies that offer such services independently. CRO Consultants can communicate directly with SEO specialists to produce a website that targets the right keywords with the best conversions. This is where High Position has the upper hand as it understands how to drive traffic to a site using organic SEO and Paid Search. The new service is taking this process a step further to convert that traffic into sales. One such success has been for Tile Click, an online tile retailer. The CRO campaign increased sales for the company resulting in an 89% improvement in revenue.

Stephen Dart, Managing Director of High Position said: “We took a sample of tiles from the Tile Click website and implemented the CRO campaign. The test tiles were the biggest selling tiles of that week and helped the company increase their conversion rate from 1.6% to 2.7%. If you’re a business and have a website, you can use CRO to make a significant profit. CRO works for any sized business and offers rapid improvements with only small tweaks usually required to the site.”

These result are not just exciting news for High Position, they are exciting news for clients too. Jeremy Turner of Tile Click said “I was amazed by the increase in revenue as a result of Conversion Rate Optimisation testing run by High Position. The changes to my site resulted in an 89% increase in revenue. I was sceptical at first but High Position were thorough and explained their testing process fully and the results are fantastic. Further testing is now the priority on my marketing budget.”

To find out more about the SEO and CRO services offered by High Position, visit http://highposition.net, or call 01206 544677.

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