Athlinks and RaceRaiser Announce Strategic Partnership


Online PR News – 05-May-2010 – – LONG BEACH, CALIF, MAY 4, 2010: Athlinks and RaceRaiser announced today an exclusive partnership that allows Athlinks’ members to create, track, and promote their fundraising efforts for upcoming races. Athlinks members who add an event to their race calendar can seamlessly access RaceRaiser’s database of over 1.5 million domestic non-profits for charitable fundraising. The partnership combines Athlinks’ race results database and social networking platform with RaceRaiser’s online fundraising services to offer the endurance sports community a quick and convenient fundraising experience. This online enhancement made its debut at the end of April.

“This is a great opportunity for Athlinks and RaceRaiser to improve charitable contributions during tough economic times” said Dr. John Lincoln, Director of Operations for RaceRaiser. “We are very excited to offer our services to Athlinks members and to work together toward this common goal.”

“Athlinks is excited to partner with Race Raiser and provide our members with an efficient and affective application that allows them to achieve their giving goals” said Troy Busot founder of “Charitable giving has always been an integral part of the endurance sport community. Each year millions of dollars are raised by athletes for a wide spectrum of local and national causes. In fact many of today’s endurance athletes entered the sport to raise money for a cause and then stayed with it.”

After a pilot debut in March, the Athlinks and RaceRaiser collaboration will continue its national rollout to the 100,000 + (at time of press) Athlinks members.

About Athlinks (

Athlinks is a web based community design specifically for members of the endurance sports industry. Dynamic features and applications allow athletes, trainers, manufacturers, race directors and retailers to share information on nutrition, gear, races, training and results. The community features are deeply integrated with and built on top of race results for over 34 million athletes drawing the largest specific audience of competitive endurance athletes online -athletes who actively participate in organized running, triathlon, cycling, swimming, and other endurance events.

About RaceRaiser (

RaceRaiser is a Web based fundraising forum for individuals and organizations to raise money for charities by participating in athletic events or competitions. By promoting fitness and establishing relationships between individuals and charities in an online community, fundraisers are empowered to hit their athletic targets faster and their fundraising targets more easily. RaceRaiser’s goal is to inspire active individuals to consider charitable causes when participating in events, all the while motivating others to do the same.