Newly-appointed Christian Blank will grow the Infiniti brand presence in Central Europe
Online PR News – 29-January-2013 – West Haven, CT – Infiniti recently appointed Christian Blank as a director to develop Infiniti’s brand presence in Central Europe. His mission will be to develop and motivate the growth of the brand in the region, including Austria, Germany, Poland and Switzerland.
“To support Infiniti’s development in Central Europe at a time when the company is starting to accelerate its position within the market-place is an extraordinary opportunity,” said Blank.
Infiniti was introduced in Europe in 2008, and has since spread to 20 European counties with 56 centers. In the next three to five years, Infiniti plans to open 45 additional sites Central Europe, which will aid in Infiniti’s goals to expand there.
Additional expansion efforts in Europe include the introduction of several new models, including the G saloon to be revealed at the 2013 Geneva Motor Show, a luxury compact vehicle that will be produced in Europe and a luxury electric vehicle that will reflect the Infiniti Concept LE released at the Paris Motor Show this year.
“The Company is still in its infancy within Europe but with the high level partnership continuing with F1 world champions Red Bull Racing, the unique Infiniti Center program and the growing range of performance cars we are building to ensure we have a sustainable and successful future,” said Blank.
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