Vmatrix, Inc. a Trade Show Video and Online Video Production Company, Sees a Growing Number of Corporate Clients Repurpose their Trade Show Videos for Website Streaming, Social Networking and search engine optimization.
Online PR News – 17-July-2009 – – When the marketing team at pharmaceutical document management company QSI contracted Vmatrix, Inc. (www.Vmatrix-Video.com) to produce their trade show video last year, they were confident it would draw additional foot traffic to their booth and become a powerful enhancement to PowerPoint presentations during face-to-face sales meetings. "Our video tells our story effectively and customer testimonials, like those featured in the video, have always been a big part of our business," said Renee Cabrey, marketing manager for QSI. "We knew it would become a powerful offline marketing too."
What Cabrey and other QSI managers did not know, however, is that their video would one day become a far more effective sales tool online by streaming from the company's website (www.QSI-Inc.com), and by dominating Google search results for QSI's most valuable keywords including:
· "Compliance Management Software Experts"
· "Pharmaceutical Training Management software"
Because of a fundamental shift underway with Google's algorithms, companies like QSI are starting to see their marketing videos appear multiple times on the first page of Google search results, even higher than their website! In addition to new leads coming from Google, other customer are learning about QSI by watching the video stream from local online Yellow Page directories and social networking sites such as Facebook and Twitter. "Our video now appears everywhere our customers can see it online and offline," said Cabrey.
Because of Google's algorithm change, companies throughout the U.S. are seeking next generation video production companies like Vmatrix to produce a tradeshow video that can be repurposed for the web. Industry surveys predict that online video consumption has jumped by 47 percent just in the last year, including individuals who turn to the web in search of a products or services.
"We're helping customers breath new life into their tradeshow video," said Vmatrix founder Gary Gabriel. "Two years ago, most of our corporate clients were interested in enhancing their tradeshow booth with video. A year ago, they wanted to add it to their website. Now they're telling us they want their video optimized for search engines, Facebook and Twitter. They want to be where their customers are," said Gabriel.
The typical investment for corporate video ranges from $5,500 for a single chapter, two-minute video to $15,500 for a multi-chapter video gallery similar to the galleries streaming from the following sites:
The price for ongoing search optimization support for each video ranges from $250 to $500 per month depending upon the number of keywords a client wants dominate in their market.
For the month of July, Vmatrix is offering new corporate clients six months of free search optimization support for their video (a $1,000 value!).
To see a short video about the company's services and learn more about the free Video SEO offer, valid through the end of July, 2009, visit: www.Vmatrix-Video.com. The Vmatrix offer includes a first page ranking guarantee and after six months, clients can forgo any future video SEO work by Vmatrix or agree to pay for ongoing SEO management.
To see a short video about Vmatrix Video SEO services, visit: www.Vmatrix-Video.com
"Because of Google's fundamental change, business owners must start thinking of video as an essential part of their website and SEO strategy." said Gabriel, a former Emmy-winning reporter for KABC-TV in Los Angeles. "Marketing videos are not just for trade shows anymore,"