Jim Signorelli Keynotes at Portland Communicators Conference

A professional pacific northwest communicators event set for May 12 at the Governor Hotel in Portland, Oregon. Organized by the PRSA and the IABC this event has been a premier professional communicators conference since 1996.

Online PR News – 27-April-2010 – – ##--1--##, Ore. — Jim Signorelli, founder and CEO of ESW Partners (Chicago), will deliver the lunch keynote address, “StorySelling: Telling and Selling Your Brand Story,” at the Portland ##--3--## Conference on May 12. Before he switched to client management, Jim earned a number of awards as a copywriter. His career path led him to jobs on both U.S. coasts and the Midwest, including working on high tech and fast food accounts. He was a senior vice president with Ayer in New York, managing director of their Los Angeles office, and also a senior vice president at W.B. Doner and Lois/EJL. Jim founded ESW Partners seven years ago, which is now one of the 20 largest agencies in Chicago.

“Make Your Case” is the theme of this year’s conference, set for May 12 at the Governor Hotel in Portland, Oregon. Learn how to obtain management buy-in for new strategies, engage employees, embrace new media and build your career.

The event begins at 7:30 a.m. and ends with a 3:30-4:30 p.m. networking mixer. Organized by the Portland Metro Chapter of the Public Relations Society of America (PRSA) and the Oregon-Columbia Chapter of the International Association of Business Communicators (IABC), the Communicators Conference has been the premier ##--2--## development opportunity for communicators in the Portland metropolitan area since 1996.

Other keynote speakers include:
• Chris Brogan — Social media guru, co-author of the best-selling Trust Agents and president of New Marketing Labs.
• Peter Shankman — Founder of HelpaReporter.com, the site that revolutionized media relations, and CEO of The Geek Factory.

The Governor Hotel is at 614 SW 11th Ave., Portland, OR. Registration for the conference is available online at www.communicatorsconference.com. Registration is only $105 for members of PRSA and IABC, $115 for nonmembers, and $50 for students (includes lunch).

The conference will cover a number of topics related to social media, public relations, business communications and marketing, including:
• Internal communications
• Corporate social responsibility
• Building trust
• New and traditional media mix
• Job tips and interviewing
For a complete list of presentations and speakers, visit www.communicatorsconference.com. Follow the Communicators Conference on Twitter: www.twitter.com/pdxcommconf.

IABC is a not-for-profit association committed to improving the effectiveness of organizations through strategic communication.

PRSA is a not-for-profit group whose mission is to offer public relations professionals a forum for idea sharing, professional development and networking.

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