Honolulu Board of REALTORS® Launches Mobile Real Estate App

Honolulu Board of REALTORS®, a leading MLS with coverage area in Honolulu, Hawaii, announced the launch of their mobile app, HiCentral Mobile.

Online PR News – 29-January-2013 – Honolulu, HI – Honolulu Board of REALTORS®, a leading MLS with coverage area in Honolulu, Hawaii, announced the launch of their mobile app, HiCentral Mobile, that works on all major mobile devices and is available to download for free from all major apps stores, including iTunes, Android, and Blackberry. The public can download the app to their phone or tablet device to view all homes for sale or rent in the Honolulu, Hawaii coverage area.

Honolulu Board of REALTORS®’s mobile app uses Smarter Agent’s patented GPS technology, to locate the user and display listings in the immediate area. Users can also search by address, city or zip code to see property details for all homes for sale or rent in a specified area, including price, square footage, estimated mortgage, taxes, features, maps, pictures and more. The “Refine Search” feature lets users select a price range, property type and the number of beds and baths to help them find just what they’re looking for. If a user has questions or wants a tour of a property, the “Contact” feature within the app connects the user to the respective listing agent by phone or email.

Honolulu Board of REALTORS® partnered with Smarter Agent, the leader in mobile real estate app development, to be able to offer clients and prospects a mobile house-hunting app available across all carriers and on all major mobile devices such as iPhone, iPad, Android, Blackberry, and tablets.

“We’re thrilled to offer this new mobile app to our members and their clients,” said Rochelle Gregson, CEO of the Honolulu Board of REALTORS®. “We’re always looking for new ways to provide services to our members, and the HiCentral Mobile App does just that.”

Consumers can text HICM to 87778 to send Honolulu Board of REALTORS®’s mobile app to their mobile device, go to m.hicentral.com to download the mobile real estate search, or simply visit their app store and search for HiCentral Mobile.

About Honolulu Board of REALTORS®
Founded in 1922, the Honolulu Board of REALTORS® (HBR) is the largest trade organization on Oahu and one of the largest of 1,500 boards of REALTORS® in the nation. The Honolulu Board of REALTORS® exists for the ethical and professional success of its members at the most efficient production given available resources. Membership, which numbers approximately 5,700, is available to licensed real estate brokers and agents who agree to adhere to a strict Code of Ethics. As a member of HBR, the local real estate board on Oahu, you automatically gain membership to the Hawaii Association of REALTORS® (state level) and the National Association of REALTORS®.
With the success of each member as its primary focus, the Honolulu Board of REALTORS®, led by an elected Board of Directors comprised of HBR members, is actively involved in many issues and efforts that foster community and business growth. As the "voice" of Oahu's real estate industry, HBR promotes and protects the interests of its members and the community at large.

Smarter Agent is a mobile application pioneer that has created the first scalable mobile cascading Platform as a Service (PaaS) that enables widespread content distribution to consumers through native and HTML.5 apps. Smarter Agent powers more top downloaded real estate app store titles in the Android, iPhone and Blackberry marketplaces than any other in the real estate vertical. This includes the #1 and #2 downloaded and rated large franchisor apps, the most highly downloaded and rated independent brokerage office app and many of the top downloaded Multiple Listing Service (MLS) apps. The integration of SMS/text messaging, QR codes and intra-application features enhance discovery and viral distribution via social media and traditional channels.