AFAA Updates Mission Statement to Emphasize the Inclusion of Anaphylaxis
01/29/2013

The Arizona Food Allergy Alliance (AFAA) has updated their mission statement to emphasize the life-threatening nature of food allergies, and the term anaphylaxis.

Online PR News – 29-January-2013 – Phoenix, Arizona – FOR IMMEDIATE RELEASE

Contact:
Lisa Horne
P.O. Box 2456
Gilbert, Arizona 85299
480-382-4225
info@arizonafoodallergy.org

AFAA Updates Mission Statement to Emphasize the Inclusion of Anaphylaxis

The Arizona Food Allergy Alliance (AFAA) has updated their mission statement to emphasize the life-threatening nature of food allergies, and the term anaphylaxis.

January 28, 2013. PHOENIX, ARIZONA— Lisa Horne today announced AFAA’s updated mission statement to emphasize the life-threatening nature of food allergies, and the term anaphylaxis. Anaphylaxis is a rapidly progressing life-threatening allergic reaction. Anaphylaxis is a type of allergic reaction, in which the immune system responds to otherwise harmless substances from the environment. Unlike other allergic reactions, however, anaphylaxis can kill. Reaction may begin within minutes or even seconds of exposure, and rapidly progress to cause airway constriction, skin and intestinal irritation, and altered heart rhythms. In severe cases, it can result in complete airway obstruction, a coma or death. Horne, President & Founder of AFAA, says, “AFAA has always emphasized the life-threatening nature of food allergies. We had already included anaphylaxis in our annual fundraiser Zoo Walk, and Food Allergy & Anaphylaxis Awareness Week. Our goal is to educate and bring awareness to food allergy and anaphylaxis, in addition to improving the lives of those affected. It is our hope that this will serve as an inspiration for other related organizations, groups, and communities”.

Arizona Food Allergy Alliances Mission Statement:
The Arizona Food Allergy Alliance is a non-profit organization dedicated to improving the lives of those affected by food allergy and anaphylaxis in the State of Arizona. We sustain the common interests of members through education, support, advocacy, and research. It is our goal to bring awareness, understanding, and safety within families and communities by providing educational resources, personal networking experiences, opportunities for community involvement, and funding for research. Thus, we hope that every person will connect, learn and succeed.

For more information on Arizona Food Allergy Alliance visit www.arizonafoodallergy.org. AFAA’s 1st Annual Zoo Walk for Food Allergy & Anaphylaxis visit http://arizonafoodallergy.org/zoo-walk.html
AFAA’s Food Allergy & Anaphylaxis Awareness Week visit http://www.arizonafoodallergy.org/food-allergy--anaphylaxis-awareness-week.html

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About Arizona Food Allergy Alliance
The Arizona Food Allergy Alliance is a non-profit organization dedicated to improving the lives of those affected by food allergy and anaphylaxis in the State of Arizona. We sustain the common interests of members through education, support, advocacy, and research. It is our goal to bring awareness, understanding, and safety within families and communities by providing educational resources, personal networking experiences, opportunities for community involvement, and funding for research. Thus, we hope that every person will connect, learn and succeed.