Showtime executes the launch of Samsung Galaxy Grand phablet
01/30/2013

Showtime Group executed the launch of Samsung’s revolutionary new Galaxy Grand phablet at the Taj Mahal Hotel, Mumbai where over ninety guests had congregated to witness the experience.

Online PR News – 30-January-2013 – New Delhi, Delhi – On 22 Jan 2013, Showtime Group executed the launch of Samsung’s revolutionary new Galaxy Grand phablet at the Taj Mahal Hotel, Mumbai where over ninety guests (future prospects and media fraternity) had congregated to witness the experience. Simultaneously, over thirty media persons gathered at the Oberoi Hotel in New Delhi where they interacted with Samsung officials at Mumbai in a live Q & A session during the launch which was made possible through a video-conferencing link-up at both the hotels. Each of the guest tables had operational Galaxy Grand handsets, equipped with SIM cards for a first-hand experience even as the show was in progress. The curtain-raiser AV featured badminton star Saina Nehwal who made a dramatic entry through the LED screen which split after the AV presentation, to unveil the phablet, along with Samsung Mobile VP, Asim Warsi.

All the walls at the venue were masked off to pictorially display the evolution and progression of Samsung’s mobile phone offerings, leading up to the Galaxy Grand phablet.

“The Galaxy Grand is revolutionary not only in terms of the smartphone experience it provides but also in terms of its value proposition. I feel the Galaxy Grand will further fuel the growth of the smartphone market in India and will especially delight consumers looking for a dual-SIM phone. The Galaxy Grand best meets the consumer preference for a large screen device that gives them a multimedia experience and superior performance,” Samsung Mobile Vice-President Asim Warsi said.

Showtime had earlier also conceived and executed the launch of the much talked about Samsung Galaxy S III in New Delhi in May, 2012, as a part of the Samsung Galaxy S III World Tour.