Brand New Website Reinforces Digital Focus For LJ Interactive

LJ Interactive has launched a brand new website in order to coincide with their attendance of London Book Fair. LJ Interactive specialise in providing digital solutions for publishers, including web design and development, online marketing and digital products.

Online PR News – 27-April-2010 – – LJ Interactive specialise in creating and implementing digital solutions for publishers. With a range of digital services including web design and development, online marketing and digital applications creation, LJ Interactive help publishers to make the most of their digital strategy budget.

LJ Interactive can assist in the planning and implementation a complete digital strategy or for individual projects including Pay Per Click (PPC) advertising, Search Engine optimisation (SEO), email marketing or social networking. Depending on the available budget the most effective solution, LJ Interactive will then suggest the best strategy and tactics in order to maximise online returns.

LJ Interactive’s web design team create websites that are interactive, vibrant and speak volumes customers or products. Although LJ Interactive specialise in producing web designs for publishers, they can tailor website designs to suit any industry or product.

Developing digital products to generate additional revenue, whether directly or indirectly is imperative for publishers as we move further into the digital era. It is the book publishing industry which has been and will continue to be affected most by the increasing popularity of consuming digital content. As publishers, content will be something which is in abundance, so LJ Interactive can help publishers use this content in a variety of formats which will make best use of this investment.

LJ Interactive launched the new website to coincide with London Book Fair which is a massive event in the world of publishing.

LJ Interactive’s new website features examples of the work done previously by the company for clients, ranging from digital applications and bespoke games, to website design and development. The site also displays the a feed from LJ Interactive’s Twitter feed showing the latest updates and developments in the world of publishing and offering insights into digital strategies for publishers. There is also an area which features articles on a range of interesting topics relevant to publishers in the online arena. These white papers offer advice and opinion which are freely available for all to view.

Examples of recent white paper additions to the website include:
- Top ten search engine optimisation tips for publishers.
- The iPad – what next for publishers?
- E-Publishing business models explained.
- Top ten social networking tips for publishers.