Lamin-Art’s Pearlescence Website Sparkles in Judges’ Eyes at Internet Advertising Competition
Online PR News – 27-April-2010 – – EVANSTON, Ill. – I Imagine Studio and Lamin-Art have won an Internet Advertising Competition (IAC) Award for Outstanding Website for developing a site for Lamin-Art’s Pearlescence collection, a premium line of high-pressure decorative laminates used in commercial interior design. According to this year’s IAC judges, the Pearlescence website excels in all categories because of its bold design, impactful integration of image and video, interactivity and informative messaging.
The IAC is sponsored by the Web Marketing Association and is an annual premier event for web developers and marketers. Judging is based on creativity, innovation, impact, design, copywriting and use of the medium.
The website I Imagine Studio designed and developed for Pearlescence was part of a larger, fully integrated campaign to celebrate the line’s 25th anniversary. Other elements of the campaign included print advertisements, project case studies, web and trade show videos, direct mail, product catalog and an expandable rich media online banner. To view the Pearlescence website, visit www.pearlescence.com.
Lamin-Art’s Pearlescence collection, with its glamorous, iridescent luster, has long been recognized as one of the most innovative, eye-catching product lines in the commercial specification industry. Pearlescence adds a sparkle to a broad range of commercial interiors including retail, cruise ships, casinos, hotels, restaurants and bars. It also is regularly used for commercial and institutional designs such as schools, libraries, retail, exhibits, displays and corporate show rooms.
The IAC Awards are designed to recognize excellence in Internet advertising. One of the only advertising competitions to honor solely online categories, participants and winners include such digital innovators as Euro RSCG, Conde Nast Digital, Razorfish and JWT INSIDE.
A full list of Internet Advertising Award winners can be viewed online at http://www.iacaward.org/iac/winners.asp.
# # #
About I Imagine Studio
I Imagine Studio is not your everyday agency. Every day, it strives to make its work - and our world - a little better. I Imagine Studio’s professionals choose to dedicate their creative energy to the well being of individuals and society at large, focusing on companies that are making a positive impact on how we live. They care about their clients because they believe in what they do. They care about what they do because they believe that’s how you begin to make a difference. I Imagine Studio’s clients include Black & Decker, Harmonic Environments, Infiniti, Lifeway Foods, Pee-Wee Herman, Dish Network, George Forman Grill, and Lamin-Art. A full-service, award winning branding and marketing firm, I Imagine Studio has offices in Evanston, Ill. and Santa Monica, Calif. For more information on the agency, visit www.iimaginestudio.com.