Robert Kaplan, Co-creator of Balanced Scorecard, to speak in Chennai

Register now for a day-long Seminar on ‘Performance Management’ on April 16, 2010 with this renowned professor from Harvard Business School

Online PR News – 13-April-2010 – – Chennai, April 13, 2010: The Rotary Club of Madras East is proud to present a day-long seminar by the ‘Co-creator of Balanced Scorecard’, Robert Kaplan, on Performance Management this Friday, April 16, 2010 at Hotel Taj Coromandel in Chennai.
For over a decade, the BALANCED SCORECARD has revolutionized the way companies have gone about creating, and adhering to, their business strategy. It enables companies to track financial results while monitoring progress in building the capabilities they would need for growth.
Event & Registration details:
Date Friday, 16 April, 2010
Venue Hotel Taj Coromandel,
37, Mahatma Gandhi Road, Nungambakkam Chennai - 34
Delegate Fee INR 20,000/-

To register, call +91 8015332149 / 8015332150 or visit

Mr.Balaraman, President of Rotary Club Madras East said “It is fitting that in the Silver Jubilee Anniversary Year of Rotary Club of Madras East, we have a speaker of the genre and class of a Robert Kaplan coming to Chennai at our behest. RCME has had 25 glorious years of service to the community and through the ‘Kaplan Speaks’ event on April 16, 2010, we have an opportunity to not only increase the awareness about our responsibility to the society among the corporate of South India, but also provide a platform for them to contribute to the community causes through us. ”
As the Baker Foundation Professor at Harvard Business School and a former Dean of the Graduate School of Industrial Administration, Carnegie-Mellon University, Robert Kaplan in his research, writing, speaking and consulting, develops ways to link cost and performance management systems to strategy implementation and operational excellence.
Don’t miss this once-in-a-lifetime opportunity to meet the ‘strategy guru’ himself.
More about Balanced Scorecard
The Balanced Scorecard helps managers look at their businesses from four essential perspectives and answer some important questions: How do customers see us? What must we excel at? Can we continue to improve and create value? How do we appear to shareholders? By looking at all of these parameters, managers can determine whether improvements in one area have come at the expense of another.
It is a premier tool for aligning a company's current actions with its strategic goals and also a performance management system that helps business leaders clarify their corporate vision and align people, business units, and resources with a unified strategy.
The Organizers
PERFORMANCE MANAGEMENT is brought to Chennai by the Rotary Club of Madras East, an active congregation of bright minds that has always been in the forefront of several innovative and pertinent developmental projects that work towards betterment of the community. Consisting of Members who are professionals and entrepreneurs drawn from disparate industry and business segments, RCME is organizing this program as part of its fund-raising activities to help further its objective of assisting the needy and under-privileged sections of our society.

For further information on the seminar, please contact: R Venkatakrishnan on Ph: 24618740 / 24617653; Mobile: +91 98408 13918
Media Contact details:
Nikhila Kesavan/ Vinitha Ramani
9840124036/ 9840368048,