The World's Toughest Waterproof Fanny Pack Now Available in the US

Save the iPods!: Innovativie Waterproof Bum Bag Keeps Electronics Safe at the Beach just in time for Summer Fun

Online PR News – 12-April-2010 – – Just in time for spring break, summer vacation, graduation and Father's Day an online leader in waterproof cases for handheld electronics is releasing this season's must have item for anyone who treasures their iPod, cell phone or car keys while at the beach, or on the run. is an online retailer that specializes in watertight carriers for electronic devices. This latest offering, the Seacure Bum Bag the world's toughest waterproof fanny pack is a hard shell and waterproof fanny pack that is specifically designed to be worn during water immersion and fun water activities like swimming, water skiing and surfing. They have even put it to the test hammering it in a YouTube video

This updated version of the traditional fanny pack is a water proof, crush proof and sand proof inspiration that resulted from a boating accident in Australia's Great Barrier Reef. The Seacure Agency guarantees the Bum Bag in depths of up to 9 feet of water. Any one that has ever worried about leaving their keys and cell phone hidden only by a beach towel, or that has had their car broken into for a tempting iPod, will appreciate the peace of mind of knowing that your electronics and valuables are safely in reach at all times. A rubber o-ring provides a water tight lid seal that keeps out water, sand and salt.
Toi Chance-Sangthong, owner of says that the addition of the Seacure Bum Bag provides the type of convenient and secure waterproof items that the active customers of her company look for. According to Chance-Sangthong, "Our online shoppers tend to be active folks on the go-- surfers, families at the beach, fishermen and both snow and water skiers. They may be on vacation with credit cards in tow, or an hour from home with a cell phone, blackberry or iPod. No matter which, their goal is to relax, have fun, and NOT to worry about identity theft or their electronics and valuables. The Seacure Waterproof Bum Bag offers the perfect combination of convenience and safety."

The waterproof Bum Bag comes in a highly visible red with yellow lid, or yellow with red lid design. It also comes in stealthy black for more discretion. Of course, the hard shell pack floats in the water, and is simply secured with an easy snap belt attachment. The watertight carrier sells for $34.95, which makes it one of the ever popular under $40 items on the website.

As families, college students and water sport enthusiasts gear up for the coming season, online retailers like Waterproof Cases are actively seeking items that will work on both a practical basis and as gifts. The popularity of online gift buying is growing, partially due to use of video clips that highlight these offerings. Indeed, the video for the Seacure Bum Bag shows care free water lovers riding jet skis, white water rafting, boating, fishing and swimming with their packs. Summer is coming, and both online retailers and water lovers are gearing up!

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