Stage Steps integrated artist campaigns incorporate the use of web video or podcasts to tell their fans all about their new album, events and when they could expect them.
Online PR News – 07-April-2010 – – Video can be watched live and formatted like a press conference, with fans getting the chance to ask questions and share their feedback. Stage Steps uploads songs and videos to the artists individual site, install a music player, set up blogs and much more.
Stage Steps uses social channels to connect artists with fans, offer value, and create relationships. This has ultimately led to new business models and revenue streams from sponsorships, touring and live appearances, custom products, and social monetization through advertising.Social media offers bands the chance to engage with fans, influencers, concert and club promoters, booking agents and even music labels. Most importantly, they give a band a voice before they sign with a label or even play a show.
"Social networking is about interacting and sharing your music with like minded people. It is not about how many people you get to hit your profile and claim they are your friends." said Alena Pastuch Managing Partner of Stage Steps.
About Stage Steps
Stage Steps Artist Services artist management company. Stage Steps' responsibilities include development and online marketing, management, recording agreements, merchandising, electronic press kits, website development, social media promotions, public relations services, podcast production and more.