Project Included Turn-Key On-line Marketing Campaign & RWD
Online PR News – 07-December-2012 – SANFORD, Fla. (Dec. 6, 2012) – 2012 has been a banner year at Next Horizon Networking & Technology an Orlando based web design and Web hosting company based in Sanford. Not only has the company added more than a dozen new clients and finalized plans for the construction of a new office building (groundbreaking in early 2013), Next Horizon is proud to announce they have recently completed and launched a new web site for one of Central Florida’s most successful and respected general contractors, RL Haines.
The RL Haines contract was a wide-scale Internet marketing project where Next Horizon was asked to create a corporate rebrand and launch this new image on-line. “Earlier this year, RL Haines had decided to reduced their print marketing efforts and go with an all-Internet-based marketing program,” said Harry Ellis III, Vice President & IT Manager at Next Horizon and Orlando Business Journals’ 2012 CIO of Year. “They want a fresh, new image that would open them up to new markets. RL Haines asked us to design a web site that would match this new image and, ultimately attract new business. We were successful in creating a more sleek, sophisticated design that’s easier to navigate and imparts RL Haines core principles, projects and services.”
One of Next Horizon’s specialties is Internet Marketing, which focuses on prominence and placement on the Internet. “Over the past few years, we have created and implemented some really impressive Internet marketing campaigns. Our SEO strategies have helped customers achieve the highest ranking possible on search engines and increased business exponentially,” said Ellis. “Our e-commerce success is easy to prove and led RL Haines to us.”
In addition, Next Horizon employed a totally responsive web design (RWD) that works for RL Haines across all platforms. Responsive web design is new approach to web design in which a site is crafted to provide an optimal viewing experience; easy to read and navigate with minimal resizing, panning, and scrolling across a wide range of devices including desktop computer monitors, tablets and mobile phones.
For several reasons, RL Haines is pleased with their choice of next Horizon for this project: “We partnered with Next Horizon for the re-brand of our new web site not only due to their outstanding service and experience, but also due in part to the fact that they are a strong community supporters, which mean a lot to us,” said Richard Haines, RL President. “”As major contributors to Making the Difference Outreach, as well as other Seminole County non-profits, reputations played a large part for us in the selection and we are proud we selected Next Horizon and love our new site.”
In conclusion, Harry is a big believer in changing the look of a customer’s web site every few years, “ First impressions really so count, especially on the Internet. I believe it is better to scrap an existing web site and start from scratch,” said Harry. “To stay current and gain the edge on-line, you need to implement the latest technology, stay on top of the latest trends and SEO techniques. We take care of all that at Next Horizon.”
About Next Horizon, “Making Sense in Technology, Web Design, SEO & Cloud Computing” — Backed by unparalleled technical design ability and customer service, Next Horizon is a cloud computing, web technology design and IT services company touted by clients for results-producing websites. Since 1998, Next Horizon -- a Microsoft, Cisco and SonicWALL VAR -- has helped customers grow their business revenue by designing and implementing efficient computer networks and successfully designing, constructing and managing business-to-business custom websites and programs. Next Horizon knows how to drive new conversions from Internet visitors through strategic, creative and measurable Internet Marketing campaigns.