Oxford Fashion Week kicked of on the 8th of November 2012 with their first Catwalk: The Cosmopolitan Show. Pure Chemistry Lingerie showcased amongst other high street brands and boutiques.
Online PR News – 24-November-2012 – Oxford, UK – The Temperature rose with Pure Chemistry Lingerie when their collection took to the catwalk. Chaka Khan sung about her, Whitney Houston sung about her and Pure Chemistry Lingerie designs for her: The ‘I-AM-EVERY- WOMAN’ woman!
Whether a control babe or the dreamy Cinderella, Pure Chemistry Lingerie designs strikes the perfect balance of playfulness, strength and sensuality for every woman out there. Each design on the runway was a stand-alone oxymoron by being provocative and sexy yet accentuating style and elegance whilst remaining young and fresh. The collection is of an inter-generational appeal and cosmopolitan flair.
“Dress shabbily and they remember the dress; dress impeccably and they remember the woman.” ― Coco Chanel. This quote seems to Pure Chemistry Lingerie’s mantra.
Each design brought out different characteristics in the individual model on Thursday night turning her into a memorable woman. From the femme fatal to the sensual minx and the shy girl next door all were represented on the catwalk in the most exquisite way. Pure Chemistry Lingerie was the well received by an excited audience.
“Pure Chemistry brought up the sexual tension in the room as lingerie clad women took to the catwalk. The pieces were really sexy — exactly what one should wear on their honeymoon. Each fitted their model to-a-tee really accentuating style and elegant. There was no hoochy to these pieces.” – Oxford Fashion Week Blog (http://blog.oxfordfashionweek.co.uk/post/35455850333/ofw-the-cosmopolitan-show)
“I loved the knickers of the Stars & Champagne set the tasteful yet cheaky, provocative placement of the sheer panels. I absolutely love the collection” – Victoria Watson Co-Founder of Oxford Fashion Week declared she is a fan of Pure Chemistry Lingerie. Pure Chemistry Lingerie was thrilled to have partnered with Hotel Chocolate to delight the audience beyond the visual with delicious treats in their goodie bags.