After undertaking a web design project with Zeemo and signing on for additional services, including email signatures and search engine optimisation (SEO), Energy Window Fashions were looking for other ways that they could further the promotion of their brand.
Online PR News – 07-November-2012 – Melbourne – Energy Window Fashions are a supplier of custom made window coverings currently based in Melbourne and Canberra. They pride themselves on being able to offer both the commercial and residential spheres with high quality curtains, awnings, shutters and blinds. With more than 50 years in the industry, the Energy team knows exactly what they’re talking about when it comes to window covering and energy saving solutions. Their focus on customer service and the provision of quality products has meant that Energy have a number of happy and satisfied customers behind them.
After undertaking a web design project with Zeemo and signing on for additional services, including email signatures and search engine optimisation (SEO), Energy Window Fashions were looking for other ways that they could further the promotion of their brand. After speaking with Zeemo, it was decided that a localized SEO strategy was the next step in the promotion process, ensuring that customers across all suburbs of Melbourne and Canberra could benefit from the free measure and quote services offered by the Energy team. Discussions ensued about which keywords would be targeted.
The skilled SEO team at Zeemo was eager to take on the challenge of a localized strategy and spent hours researching the suburbs that were most likely to garner the Energy Window Fashions team the best results. In the end, 20 suburbs were decided; 7 from Canberra (with an additional New South Wales suburb that borders the state) and 12 from Victoria. The SEO team also dedicated much time to deciding upon which keywords would be targeted for each of these suburbs; in the end, similar keywords to those targeted on the website were chosen. The first step of the strategy will involve blogs being written about the services that are offered to each of these suburbs, and other techniques are set to follow in the future.
Zeemo are a web design and online marketing company based in the Melbourne suburb of Clayton. Their services are engaged by clients across a range of industries, and they are able to assist with work in a number of online areas, including: graphic design, web development, content writing, SEO, mobile application development, photography, website security and social media marketing. With over 10 years experience in the industry, the Zeemo team is well placed for providing their clients with the best online solutions available.