Social Media marketing strategies combined with Search Engine Optimization techniques yield maximum potential results
Online PR News – 24-March-2010 – – Social Media marketing strategy firms and Search Engine Optimization companies are quietly learning from each other. The catalyst behind this trend is the emphasis by Google, Bing, and Yahoo to incorporate 'Real Time' search and Social Media marketing platforms like Twitter and Facebook benefiting from their inclusion.
Search Engine Optimization (SEO) and Social Media Marketing have long been considered by many to be polar opposites. However, according to Irbtrax founder Scott Moir this is currently changing-
"Real Time search results uniquely combine the science of SEO with the art of Social Media. This trend is not only a good business move by Google and other Search Engines. It's a great outline for Internet Marketing companies seeking to achieve optimal results for their clients."
Irbtrax SEO Social Media Marketing understands that at their core- Social Media Marketing and SEO have a lot in common. Including but not limited to the concept that Social Media (SoMed) and SEO both strive to increase traffic. Both aim to expand Internet visibility. And both endeavor to improve visitor experience. The difference is in the platforms they use.
The Irbtrax founder summarizes their basic fundamental differences as:
- SEO seeks to increase traffic by improving a company's organic Page Rankings. Or enhancing their Search Engine Results Pages (SERP's) for a particular keyword phrase.
- Social Media aims to increase traffic using third party platforms like Facebook, Twitter, and Blogging.
- SoMed focuses on outbound content. SEO emphasizes qualified inbound links.
- SEO strives to optimize a website for search engines while enhancing visitor experience. SoMed endeavors to achieve website content sharing while increasing visitor portability.
By combining these different philosophies a business that depends on the Internet for all or part of their prosperity will put itself in a position to maximize its online presence, return on investment and gain a competitive advantage.
To view a release pertaining to Search Engine Optimization Tips visit:
To view a release pertaining to the unique benefits of Facebook and Twitter visit:
To learn how Irbtrax can assist in improving your SEO efforts, developing a results oriented Social Media strategy or optimizing your existing your existing efforts browse the fully displayed website attached below the 'Media' section of this release.
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About: Irbtrax provides specialized Social Media Internet Marketing, Search Engine Optimization, and Market Research Solutions for businesses seeking a competitive advantage. Including optimizing your on and offsite Web Marketing efforts for Google Caffeine and using traditional methods in non traditional results oriented ways.
This release was SEO and Social Media enhanced by Irbtrax