edocr.com lights five candles, announcing edocr Enterprise, new Head for Professional Services and partnerships with Mailigen, Eloqua and Marketo
Online PR News – 19-October-2012 – Manchester – edocr.com lights five candles, announcing edocr Enterprise, new Head for Professional Services and partnerships with Mailigen, Eloqua and Marketo
Manchester, UK, 18 October 2012
edocr.com, rapidly growing leader in cloud-based brand building, demand generation and lead capture via documents (dubbed YouTube for business documents) solution provider, today celebrates 5th anniversary by announcing new offering for Enterprise customers, appointment of John King to lead market penetration into professional services sector, integrations with email marketing vendor Mailigen and signing of key integration partnerships with marketing automation leaders Eloqua and Marketo, USA.
edocr.com helps organisations of all sizes extend their brands online through documents such as brochures, white papers, case studies, press releases and user manuals. Once uploaded, edocr.com makes the documents discoverable on search engines and social networks generating a high level of demand for products and services. edocr.com captures the incoming traffic, and with prospects’ consent allow its customers to export leads in real-time to CRM and email marketing for lead nurturing, helping to close sales faster. With over 54,000 professionals and businesses using edocr.com, edocr is growing at a rate of 2.6% week-on-week.
Taking 5 years of operational experience into consideration, edocr.com today announce the launch of edocr Enterprise, targeted at larger companies and multinationals, helping them to turn a dead asset into life, generating new revenues and increasing customer engagement. Signing of key integration partnership agreements with Eloqua and Marketo, the two leading companies in marketing automation and revenue performance management, will allow edocr.com to deliver significant value to its customers through their document assets.
To take edocr Enterprise proposition into the professional services sector, today we announce the appointment of John King, qualified chartered accountant with 11 years at PWC Consulting.
Joining edocr.com, John King, new head of Professional Services commented, “Marketing and customer service is being transformed by internet and social media developments. With a rapidly growing user base of over 50,000, edocr is ideally placed to capitalise on the lucrative enterprise market. I have joined the company to develop, promote and sell edocr's Enterprise offer.”
Today, we also announce our integration with Mailigen, a rapidly growing email marketing vendor with notable customers BMW, Toyota and Lexus. The edocr.com Mailigen app will allow prospective customer's details to be automatically sent to Mailigen for lead nurturing as the prospect start to read documents.
Janis Rose, CEO of Mailigen commented, “We have been interested in collaborating with a company like edocr.com for a while now, so we have been doing plenty of research trying to find just the right company to meet our needs and requirements. To us, edocr.com stood out from the other web applications. They deliver great tool to build brands and generate new, highly targeted leads. So by integrating Mailigen with edocr.com both of our customers gain immediate access to quick and easy way to deliver email-marketing campaigns with ease. We see potential in this type of inbound marketing approach as it is important in today’s world to deliver right message at the right time.”
Manoj Ranaweera, Founder & CEO of edocr.com commented, “Over the last 5 years, we have pivoted number of times based on customer demand. This pivot is a major change that helps us focus our minds on how to help customers extract value from document assets and create a £100 million turnover company. We realised we need to be more like Huddle (Enterprise sales) than Evernote (freemium) and the outcome is the best of both worlds, the edocr Enterprise offering coupled with our SME offerings; edocr Entry, PRO and Business. We are thrilled to welcome John King to our team. It will no doubt be exiting to work with our new integration partners, Mailigen, Eloqua and Marketo, delivering further value to our customers”.
edocr.com is the leader in brand building, demand generation and lead capture through business documents. With over 13 product integrations from Zendesk, Salesforce.com, HootSuite and others, edocr.com is becoming more than just another cloud-based document sharing solution. Trusted by over 50,000 professionals and businesses, and growing at a rate of over 1000 new users joining every 6 days, edocr.com has beaten it’s target of 2012 with more than 3 months to spare. Among the customers are technology companies; Fundtech and Intuitive Business Intelligence, and professional services companies; Crowe Clark Whitehill and Aaron & Partners. Learn more at www.edocr.com.