Cantemo, leading software developer for the rich media industry, is pleased to announce the new name of its MAM product: Cantemo Portal™. This change is part of a larger investment in the Cantemo brand to emphasize a more unified market approach.
Online PR News – 12-October-2012 – Stockholm, Sweden – Cantemo currently has two MAM offerings; the out-of-the-box solution focusing on workgroups up to 60 users, and a full-blown MAM for greater needs.
“We believe the name change will bring a more straightforward message that both offerings are based on the same infrastructure and code base. It is in fact one product, one brand, offered in two packages” said Parham Azimi, CEO of Cantemo.
• Cantemo Portal™ will be the new name of the Cantemo out-of-the-box MAM (previously called MediaBox DAM)
• Cantemo Portal™ Enterprise will be the enterprise version (previously called Portal DAM)
“A strategic step in this change has also been to remove the white-labeling option of the Cantemo products.” said Azimi, “This does not affect the theming possibilities. Our partners are still able theme the interface using customized look and feel to optimize the end-user experience. However, the product will be marketed and sold as a Cantemo product globally.”
This change affects product labeling, advertising, user documentation, website materials and other printed or electronics documentation.
To complement this change, Cantemo is also publishing a new version of their web which has been redesigned with a fresh new look and has been updated with information regarding this change. Please read more on http://www.cantemo.com
Cantemo provides flexible software and solutions for the digital media industry. The Stockholm-based company specialises in developing intuitive and streamlined media management solutions that can be natively incorporated into other software as well as in-house developed tools and back-office systems. Cantemo’s plug-in based infrastructure allows for custom configuration including adding new features and functionalities (Apps), and re-skinning of UIs (Themes) for users on an individual, work group or division specific basis.