Truaxis, Inc. Acquired by MasterCard to Enhance Delivery (MA, HPP)
09/08/2012

[This acquisition is a key component of the Mastercard Incorporated strategy to deliver enhanced shopping experiences and added value to stakeholders through unique product innovations and partnerships with leaders in the offers and loyalty space]

Online PR News – 08-September-2012 – Las Vegas, NV – Mastercard Incorporated (NYSE:MA) MA previously reported the acquisition of Truaxis, Inc., a Silicon Valley, California-based provider of relevant credit and debit card-linked offers to consumers through merchants and financial institutions. The integration of the Truaxis platform with the MA network will allow for real-time offer delivery coupled with advanced analytics to ensure consumers get more meaningful offers, merchants gain efficiencies in driving sales and financial institutions build greater loyalty with customers. This acquisition is a key component of the MA strategy to deliver enhanced shopping experiences and added value to stakeholders through unique product innovations and partnerships with leaders in the offers and loyalty space. MasterCard Incorporated, (www.mastercard.com), is a global payments and technology company. It operates the world’s fastest payments processing network, connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. MasterCard’s products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone.

Hudson Pacific Properties, Inc. (NYSE:HPP) HPP has completed the acquisition of the Olympic-Bundy Media Campus located at 1901, 1925 and 1933 South Bundy Drive and 12333 West Olympic Boulevard in Los Angeles. The total purchase price for the property was $89.0 million. HPP had previously announced it had entered into a purchase agreement to acquire the property earlier this year. The Olympic-Bundy Media Campus consists of 11.55 acres, with four existing buildings totaling approximately 233,600 square feet. Approximately 84,200 square feet of the project is available for office tenancy, of which 64% is currently leased through May 2013 to the Rubicon Project, an online advertising technology company. The remaining 149,400 square feet of space is scheduled to be renovated for best-in-class creative office use by early 2014 to capitalize on West Los Angeles’ growing technology, entertainment and media tenant demand. Hudson Pacific Properties, Inc. is a full-service, vertically integrated real estate company focused on owning, operating and acquiring high-quality office properties and state-of-the-art media and entertainment properties in select growth markets primarily in Northern and Southern California. HPP strategic investment program targets high barrier-to-entry, in-fill locations with favorable, long-term supply-demand characteristics in select target markets, including Los Angeles, Orange County, San Diego and San Francisco. The Company's portfolio currently consists of approximately 5.0 million square feet, not including undeveloped land that the Company believes can support an additional 1.4 million square feet. The Company has elected to be taxed as a real estate investment trust, or REIT, for federal income tax purposes. Hudson Pacific Properties is a component of the Russell 2000® and the Russell 3000® indices. For additional information, please visit www.hudsonpacificproperties.com.

Crown Equity Holdings Inc. (CRWE) CRWE AD-Services, a division of CRWE is a full service multimedia advertising company specializing in internet marketing. Their goal is to provide you with a customized advertising blue print using their expansive resources. CRWE Ad Services (www.crwe-adservices.com ) provides modern and unique advertising campaigns. They are dedicated to offering the most cost effective advertising solutions. CRWE offers advertising branding and marketing services as a worldwide online multi-media publisher with its digital network of websites and focuses on the distribution of information for the purpose of bringing together a targeted audience and the advertisers that want to reach them. Crown Equity Holdings advertising services cover and connect a range of marketing specialties, as well as provide search engine optimization for clients interested in online media awareness. For more information about Crown Equity Holdings Inc. visit www.crownequityholdings.com.

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