Spire Research & Consulting Establishes New Office in Australia

Spire establishes Australia office,expands its presence in Oceania with a new office in Sydney, Australia

Online PR News – 07-September-2012 – Singapore – Spire Research and Consulting has appointed Peter Kelly as a Business Development Director to head up its newly established full-service office in Sydney, so as to meet the needs of leading organizations for strategic and holistic research in Oceania.

“For years, Spire has been handling projects in Australia – the fifth largest economy in the Asia-Pacific region and one of its most affluent, with a per capita GDP on par with the four leading West European economies. Healthy business and consumer confidence and high export prices for raw materials and agricultural products are stimulating the economy,” said Leon Perera, Spire’s Group Managing Director. “A full-fledged office in Sydney will enable Spire to serve our clients better.”

Having graduated from the University of New South Wales in Sydney, Kelly has been engaged in market research consultancy for over a decade. He returned to Australia from consultancies in Kazakhstan and Singapore in 1996 and founded the market research consultancy, United Intelligence Management (UIM) before joining Spire.

Kelly’s academic background in commerce as well as his research and consulting experience makes him the ideal candidate to head Spire’s Australian branch – he has successfully managed projects spanning a range of industries, such as IT, food, infrastructure, media, healthcare and tourism.

About Spire Research and Consulting

Spire Research and Consulting is Asia’s leading strategic market intelligence consultancy. Spire’s competitive advantage lies in its ability to deliver to its clients actionable intelligence on the external business environment in support of their strategic decision-making in marketing and business development. Spire is one of the few companies in its industry to be headquartered in Asia. Spire’s clients include over 20 Fortune 500 organizations as well as Government agencies in 10 countries. For more information, visit us at www.spireresearch.com.

Spire Research and Consulting has created centres of excellence to spearhead research on some of the most critical issues facing businesses today – Middle Income Marketing, Environmental Business, E-communities and the Internet, the challenges facing MNCs in Asia and Silver Hair Marketing.