Two New Company Christmas Ecards, Ideal For Global Marketing Strategies Released By Katie's Cards
08/30/2012

Katie’s Cards have created, and are about to release, two new corporate Christmas E cards that carry neutral, generic messaging which can be used by global businesses to send Christmas greetings to their multi-national customer base without alienating or offending.

Online PR News – 30-August-2012 – 30/08/2012 Teddington/Middlesex:UK – The internet has thrown open the doors to the global market place. Unlimited opportunities have been created for businesses to attract customers from around the world and many businesses owners are looking for ways to leverage the potential for themselves. In response, Katie’s Cards have created and are about to release, two new corporate Christmas E cards that carry neutral, generic messaging which can be used to send Christmas greetings to multi-national customer bases without alienating or offending anyone.

Large and small businesses can reach large new audiences by targeting customers online and effective e-marketing can boost sales in a very cost effect way. Benj Ariola, web-marketing expert from Internet Marketing Inc. says:

“Internet marketing offers the opportunity to reach a more interested and active audience. Traditional marketing through radio, TV and print offers exposure to large audiences, but there's no guarantee that those audiences are paying attention.”

Electronic communications work best when targeted to a specific audience, however, when cultivating a list of new customers from across the globe, there can be vast cultural differences that need to be considered for the communication to be received effectively.

A Joint Report by The United Nations Alliance of Civilizations and The United Nations Global Compact Office: ‘Doing Business in a Multicultural World: challenges and opportunities 2009’ states:

“…to be successful in an inter-connected world, businesses of all sizes and in every country must be able to compete effectively in diverse, multicultural environments”

Katie Davies, founder of Katie’s Cards understands the need to for businesses to be sensitive to their customers’ cultural diversity:

“We have created the new E cards for global brands who want to send Christmas greetings to their customers and staff, while being aware that the recipients may be from a variety of cultural and religious backgrounds. The cards have seasonal, atmospheric and jolly imagery, to evoke a sense of the occasion, but avoid any direct reference to the Christian celebration’s iconography.”

The two new cards will be available on the website shortly and they will join Katie's Cards' large collection of corporate and business E cards, all of which can be customized and sent from the site in a few clicks. Companies can use the unique service to send entertaining E cards to clients, customers and staff across the globe. Simply select a card from the library, add a logo, company message, weblink, upload a list of recipients and select a delivery date and it is done! The logistical headache of sending company Christmas cards is resolved in a matter of minutes.

A smart and professional way to send corporate Christmas messages, the Katie’s Cards website offers a large range of options, from a simple ‘do it yourself’ static ecard for £75, to a full bespoke service, where a unique animated Ecard can be commissioned from scratch. For more information, or to preview the cards, just visit www.katiescards.com/company