A Compelling Resource for Closing Sales Opportunities
Online PR News – 13-March-2010 – – Guilford, CT; INTAgLIO Business Solutions has added Success Stories as the fourth member of its family of C-Note Services.
Success stories help people emotionally connect their situation with the results that have been delivered for others. They enable companies to enhance their sales process by communicating in story form about a success that they are proud to relate on behalf of a customer, partner or within their industry. When told in conversational form, these stories make a lasting impression.
"A company is a portfolio of stories", said John Bernardi, INTAgLIO's owner. "Successful sales people tell a story that relates to a prospect's situation. They reassure prospects that you've met their challenge before with solutions that deliver results."
As a way of introducing clients to success stories, INTAgLIO will author the first success story for one "C-Note" [$100].
“Success stories are powerful weapons that respond to someone who subconsciously asks you not to sell them something, but would prefer it if you told them a story", stated Bernardi.