Maverick Franchise Brands launches India Franchise Rankings 2010

Mumbai, India 2nd March 2010: With an aim to encourage and promote best practices in franchising in India, Maverick Franchise Ventures (MFV India) announced the launch of the first-of-its kind 'India Franchise Rankings 2010'- awards to honour the achievements and the entrepreneurial spirit of Indian franchisors. India Franchise Rankings 2010 is an annual exercise aimed at encouraging franchise companies.

Online PR News – 03-March-2010 – – Despite there being several initiatives to award franchise brands, none of them have the a clear methodology on the basis of which they are ranked. The current awards gauge franchise recruitment progress and is where number and expansion driven, leaving behind a lot of more important parameters, no. of franchisee locations closed, franchisee profitability and success ratios.

The franchisee - entrepreneur of today complements the core Indian values of respect, freedom and hard work. Franchising shapes the lives of 85,000 Plus Franchisees across India, these franchisee - entrepreneurs transform and mould the franchise system and spreads the same entrepreneurial idea, within their family.
Considering the undividable association of celebration and entrepreneurship, MFV India decided to salute these 'solid gold franchisors' and acknowledge their contribution to the Indian Economy.

Speaking on this occasion, Dhawal Shah, Founder of MFV India said, that, 'We are pleased to launch the inaugural India Franchise Rankings 2010. Today's franchisees and businessmen are always on the lookout for franchise and business opportunities, but are not aware of various companies. With our propreitory index, we have developed a methodology for evaluating and assessing India's leading franchise companies'.

Silvio Zannoni, one of the investors in Maverick Franchise Ventures, on this occasion said that, 'Our Partnership with has been quite successful in helping us launch unique-first initiatives like the India Franchise Rankings, Similar to our online franchise portal in Italy, we will definitely see us increase our market share in India as well.

Since, November 2009, the MFV India Team has been constantly examining franchisors and confidentially surveying franchisees. Participation in the franchisee’s surveys is anonymous; franchisees receive codes for confidentiality. Some of them, that prefer to speak over the telephone are not asked for their identity or location. Here is how we compile this mega-list--the first, best and most comprehensive franchise ranking in India. The process began in November 2009, when we asked franchisors to participate in this year's survey. Each submission was vetted before being entered for data analysis, with 164 companies making the first cut. Of those, the top 100 companies made the Franchise 100 ranking, based on franchisee satisfaction and profitability.

Geetanjali Mehlwal, a legal expert and an experienced franchise veteran said that, 'India Franchise Rankings is a much needed initiative that will benefit everyone in the franchise industry in India as well as provide foreign franchisors with a fair idea about the performance of the Indian franchise industry'

All companies, regardless of size, are judged by the same criteria: objective, quantifiable measures of a franchise operation. The most important factors include financial strength and stability, growth rate and size of the system. We also consider the number of years a company has been in business and the length of time it's been franchising, start-up costs, percentage of terminations, and whether the company provides financing.

All the factors are plugged into our proprietary methodology, with each eligible company receiving a cumulative score. The 100 franchises with the highest cumulative scores become the India Franchise 100. Remember that the India Franchise 100 is not intended to endorse, advertise or recommend any particular franchise. It is solely a research tool you can use to compare franchise operations. MFV India stresses that you should always conduct your own independent investigation before investing money in a franchise.

The winners of the inaugural annual India Franchise Rankings 2010 Competition honoring excellence in franchising are:

1 Raymonds
2 Angel
3 Subway
4 Eurokids
6 Helen O Grady
7 Siyarams
8 Aptech Computer Education
9 Coffee Day Xpress
10 Reliance Money
11 Koutons
12 Career Launcher
14 Motilal Oswal
15 Institute of Management Studies
16 Spykar Jeans
17 Max Mind Abacus
18 Kwality Walls
19 Bachpan Play School
20 Levis
21 ICICI Securities
22 Animaster
23 N Power
24 The Apollo Clinic
26 Jawed Habib Hair Xpreso
27 Podar Happy Kids
28 Golds Gym
29 Cartridge World
30 Easy Bill
31 Sharekhan
32 Suvidha
33 Academy Of Broadcasting
34 Flair English
35 India Infoline
36 Karrox
37 Snap Fitness
38 Srinathjis
39 Way2Wealth
40 Abacus Mental Mathematics Academy
41 US Dollar Store
42 Texas Chicken
43 US Pizza
44 K Lounge
45 Sykes and Ray Equities
46 Fashion and I
47 Sarva Jal
48 The Loot Store
50 Institute of Computer Accountants
51 English Express
52 Sykes and Ray Equities
53 Remax
54 Go Chaatz
55 iPlayiLearn
56 LJ Hooker
57 Avalon
58 Ace Tours and Travels
59 Clipso beauty School
60 Jumbo King Foods
61 Desk to Desk Couriers (DTDC)
62 Belmonte Apparel (S. Kumars)
63 Animation Traning School (ANTS)
64 Oxford Book Store
65 Zapak Gameplex
66 Time Zone India
67 Frameboxx
68 Castol Bike Zone
69 Tanclean
70 SVK Institute of Management
71 Pizza Corner
72 Re-Feel
73 Jetking Infotrain
74 Ideal Play Abacus (IPA)
75 Comfort Securities
76 Sagar Ratna
77 Sykes and Ray Equities
78 Mahindra First Choice
79 Zee Institute of Creative Arts
80 Russell's Institute of English
81 Geetanjali Group
82 Dandy Collection
83 Adidas
84 Kaati Zone
85 Gini and Jony
86 Kidzee
88 Baskin Robbins
89 Java Green
90 Slice of Italy
91 ABC Montessori
92 Western Union Money Transfer
93 Multi Utility Solutions
94 Appin Knowledge Solutions
95 Talwalkar's Gyms
96 Ventura Securities
97 Reebok
98 Sharkey's Cuts for Kids
99 Tropical Sno
100 Vichare Couriers

Notes to Editor:
Maverick Franchise Ventures India (MFV India)
MFV India ( and is the leading knowledge company in the franchise industry, assisting prospective franchise buyers with the help of rating and analysis tools for India's leading franchise systems.

Legal Disclaimer:
Before making any commitment, or paying any money, it is essential that prospective buyers make their own careful enquiries, discuss the franchise opportunity with any other franchisees and take appropriate professional advice from an experienced lawyer and accountant. Neither Corp. or Maverick Franchise Ventures Pvt. Ltd. nor any of its sponsors or endorsers or related companies will be responsible or liable for losses, costs and expenses, including consequential losses and any failure of business which may result from the use of this information or the use of or reliance on data contained in it.