Prediction of Twitter Social Media Marketing Infrastructure Changes

Prediction of potential Twitter infrastructure changes based on fierce competition with Facebook for larger share in social media marketing community.

Online PR News – 28-February-2010 – – Social Media Marketing Strategy firm makes predictions about new features and networking tools that Twitter will potentially add to its infrastructure to enhance user experience. Predictions that amount to suggestions based on independent feedback from the Social Media business to business market and other Twitter users.

Social Media Internet Marketing firm Irbtrax predicts and suggests Twitter consider adding the following features and capabilities to its current infrastructure. Especially in light of Facebooks aggressive moves to incorporate Twitter 'like' features. They include but are not limited to:

- Their own URL shortener so users don't have to go offsite
- Expanding to 150 characters which is an acceptable Google Meta Description length
- A feature that shows the number of your account 'followers' that are currently online
- A Drop down list of specific industries or categories for more efficient market research purposes

According to Irbtrax founder Scott Moir- "We've been experimenting with Twitter under different accounts for some time now. During this time our main objective was market research. In addition to being a popular marketing platform, Twitter is an excellent market research tool. But I'm not sure they realize the full extent of this specific marketing advantage."

The Irbtrax founder points out one distinct advantage that Twitter maintains that will be hard for Facebook to duplicate. Specifically- The 'real time' Twitter feeds that are streamed for select Google keyword searches. Which were especially prevalent during the Olympics. Additionally, he states he would have no problem providing the results of his research to Twitter if a representative called him.

For information on the advantages of Twitter as a 'real time' social media marketing platform read:


To learn how Irbtrax can assist in developing a results oriented customized Social Media Marketing strategy browse the fully displayed website attached below the Media section of this release or visit:


About: Irbtrax provides specialized Social Media Internet Marketing, Search Engine Optimization, and Market Research Solutions for businesses seeking a competitive advantage. Including optimizing your Web Marketing efforts for Google Caffeine and using traditional methods in non traditional results oriented ways.


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