Los Angeles. June 5, 2012 â€“ While the typical food-related show revolves around a big-name chef or scorpion-munching daredevil, a new online series is offering a novel perspectiveâ€”the point of view of an everyday foodie.
Online PR News – 06-June-2012 – Los Angeles. June 5, 2012 â€“ – While the typical food-related show revolves around a big-name chef or scorpion-munching daredevil, a new online series is offering a novel perspectiveâ€”the point of view of an everyday foodie.
Food and the City TV, hosted by California girl Ronique Nicole Chambers, gives viewers a taste of Los Angeles cuisine and culture from the street. In the season premier, â€śCurbside Cuisine,â€ť Chambers hunted down local food truck Komodo, then conducted on-the-fly interviews with customers before hopping inside the truck to make a couple of their trademark Asian fusion tacos herself.
â€śI am an opinionated foodie, life enthusiast, travel junkie, cook, writer, and eater,â€ť said Chambers. â€śI have consumed some form of food for over 10,641 days now, so that makes me a frickinâ€™ expert on food! How's that for credentials?â€ť
The premier episode of Food and the City TV also sampled L.A. values with a segment called â€śWord on the Street.â€ť Heading to the Hollywood district, Chambers asked passersby to dish on their dating deal-breakers, and was rewarded with a few politically incorrect responses, including â€śman handsâ€ť and â€śpoor people.â€ť
Like many amateur producers today, Chambers has skipped the television networks and headed straight for YouTube, where her â€śCurbside Cuisineâ€ť episode has racked up 17,430 views, 33 likes, and two pages of comments in under a month.
â€śThis is one of those girls that could get you in a good mood, no matter what,â€ť said a YouTube fan using the handle Zanemusic101, commenting on Chambers' bubbly personality.
Food and the City TV's promotion strategy is also home-cooked, focusing on maintaining an active blog, FoodAndTheCity.com, as well as interacting with fans via Twitter, Google+, Pinterest, Instagram, and Facebook. The Food and the City blog features daily posts on topics such as recipes, celebrity news, parties, and dating. As a bonus, one gift card worth $50 to $100 is served to one randomly-selected e-mail subscriber per month.
â€śThe point of Food and the City, Food and the City TV, and our promotions is to encourage people to live life to the fullest,â€ť said Chambers. â€śWhat's the message? Eat, live, party, love, and be happy!â€ť
To watch Food and the City TV, please visit Chambers' YouTube channel at YouTube.com/user/FoodAndTheCity1. Embedded episodes can also be found at FoodAndTheCity.com/Food-And-The-City-TV.