Direct Innovations Marketing Ensures Wallis State Bank Has a Truly Grand Opening
02/24/2010

Houston, Texas – Wallis State Bank has recently teamed up with Direct Innovations Marketing to help promote the opening of a new Banco Herencia branch location. The new branch, which will be located at Alameda Crossing in Houston, will open its doors on March 6, 2010.

Online PR News – 24-February-2010 – – Houston, Texas – Wallis State Bank has recently teamed up with Direct Innovations Marketing to help promote the opening of a new Banco Herencia branch location. The new branch, which will be located at Alameda Crossing in Houston, will open its doors on March 6, 2010.

The Houston Direct Marketing Agency has been hired to coordinate direct mail as well as personal and automated calling to announce the grand opening of Wallis State Bank’s newest branch.

To help get as much involvement from the community as possible, Direct Innovations will be handling all of the direct response marketing for the event. “Direct Innovations is excited to partner with Wallis State Bank to celebrate the Grand Opening of their Banco Herencia Branch,” said Amberly Allen, president of Direct Innovations Marketing.

Founded in Wallis, Texas, in 1906, with current deposits of over $200 million, Wallis State Bank has created and delivered financial services and products that are responsive to personal and commercial clients. The bank plans to continue delivering exceptional value to the customers who sign up for accounts at the new branch.

Direct Innovations will soon start mailing out gift boxes and personal invitations to the grand opening of Banco Herencia, and everyone in the community is invited to join in the festivities. Additionally, 1,500 local businesses will receive personal phone calls inviting them to participate.

A bank with local roots, Wallis is poised to expand even further in the Houston market. Since all decisions are made locally, Wallis State Bank is able to quickly meet the individual needs of its customers – a feature that bank executives are hoping will resonate with Houston natives.

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If you would like additional information about the grand opening , or to schedule an interview with Amberly Allen, please call Direct Innovations at 713-780-1387 or e-mail Ms. Allen at amberly@dimarketing.net.

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