Reaches Agreement with St. Andrews of Scotland International LLC; Apparel Collection to hit retail shelves in January 2013
Online PR News – 16-May-2012 – FRANKLIN, MA. – Streetwear Inc. is continuing its expansion into the golf market via the recent agreement with Saint Andrews of Scotland International LLC to design, manufacture, and distribute a new line of Golf Apparel under the unique label which features the Royal Crest of the Town of St. Andrews, Scotland, in the US and Canada.
The new apparel collection will launch at retail stores in January 2013 with a full selection of men’s golf and activewear offerings ranging from polo style golf shirts, classic golf pants and jackets, to an extensive sweater collection of cottons, wools, and cashmere.
The Royal Crest Collection will be sold into golf, department, and specialty retailers in the US and Canada.
“There is no stronger, more prestigious place associated with golf than St. Andrews, Scotland and we’re honored to have the opportunity to develop this premier brand built around the Royal Crest of the town,” said Streetwear President William Cappiello.
The announcement with St. Andrews of Scotland International, LLC (US Registration. No. 3649255) comes on the heels of Streetwear’s recent announcement that it has obtained the license from the LPGA to design, manufacture, and distribute a line of women’s apparel bearing the LPGA’s brand name which will also debut on retail shelves in January 2013.
“Our goal with the Royal Crest Collection is to build a golf apparel collection that is symbolic of the recognized home of golf,” said Will Cropper, head of the golf division at Streetwear.
Cropper also noted that the Latin wording in the Crest “Dum Spiro Spero “in its modern translation “While there is life, there is hope” or more loosely “Never give Up “is a suitable motto for golfers everywhere.
Streetwear Inc. is a Boston based apparel specialist with more than 20 years of experience in apparel design and manufacturing. They are the manufacturers of StreetWear Golf. Licensed brands include Reebok, Adidas, NHL, NCAA, Hasbro, Marvel, and LPGA. www.streetwearinc.com