HairLoss.com, the most comprehensive website providing unbiased consumer information about hair loss and its treatment, has partnered with Kayla Martell, Miss Delaware 2010 and a Miss America finalist in 2011.
Online PR News – 08-May-2012 – Fort Lauderdale, FL – Ft. Lauderdale, FL. October 15, 2011 -- Kayla Martell, Miss Delaware 2010, who won the heart of the American public who voted her "America's Choice" in the 2011 Miss America Pageant will be lending her celebrity to HairLoss.com. HairLoss.com is the most comprehensive website in the world providing unbiased consumer information and referrals to those suffering from hair loss.
According to its spokesman, Martell, who has had alopecia areata since she was ten, has signed on to act in the capacity of celebrity spokesperson, advisor and writer. Martell has committed to lending her voice and likeness to a series of public service videos to help raise awareness of such hair loss conditions as alopecia areata, trichotillomania and hair loss due to cancer treatment.
"Kayla's story is inspirational," said Michael Garcia, Spokesman for HairLoss.com. "She has shown women, young and old, that with modern advancements of prosthetic hair like human hair wigs and hair replacement systems, one doesn't have to 'suffer' from hair loss. Kayla doesn't suffer from alopecia areata. It only served as an impetus for her to become the healthy, vibrant, charismatic young lady that the American public admires and respects."
According to the National Alopecia Areata Foundation, an influential organization that supports research to find a cure, alopecia areata is an autoimmune skin disease that results in patchy loss of hair both on the scalp and anywhere on the body, affecting almost 5 million people in the United States alone. The condition can progress to total hair loss of the scalp, a condition called alopecia totalis, or total hair loss on the body, a condition called alopecia universalis. Martell is also associated with the NAAF.
"I am proud to partner with HairLoss.com in their mission to educate the public about the facts and myths of hair loss and its treatments and to refer those who are suffering from hair loss to competent and caring treatment providers," said Martell in a statement. "Their message to feel good about yourself whether or not you do something about your hair loss is sincere and resonates deeply with my own beliefs."
HairLoss.com issues a call of action for hair loss sufferers to empower themselves and take back their lives, offering their visitors channels dedicated not only to hair loss treatments, but also to improve health, fashion, nutrition and relationships in order to achieve a better quality of life. HairLoss.com also makes hair loss treatment referrals through their free Concierge service.
"We couldn't be more thrilled by this pairing because Kayla Martell lives our message," says Spokesman Garcia. "We can't all be pageant winners, but we can choose to be healthy and vibrant and to use what is available to feel good about ourselves. She has shown us all that we can wear hair or not wear hair and still appreciate who we see looking back at us in the mirror. Hair loss doesn't have to hold us back."
Adds Martell: "With our common values and shared vision of what it means to meaningfully support people who have lost their hair, this partnership is a perfect match."