One of the top search engine optimization (SEO) companies in the world, eBrandz, announced that it is launching website usability services to aid businesses retain visitors to their sites. Understanding
Online PR News – 18-February-2010 – – One of the top search engine optimization (SEO) companies in the world, eBrandz, announced that it is launching website usability services to aid businesses retain visitors to their sites. Understanding that websites lose visitors due to usability problems, eBrandz has extended its services to analyzing and providing expert suggestions to enhance the website experience for its visitors.
Advertisements and promotions prove ineffective unless the website offers a user-friendly interface. A website’s usability features are characterized by its design aesthetics, easy content search and navigational structure. Reducing the website's load time, shortening the time period of accomplishing tasks and creating an interactive environment can generate more traffic. eBrandz also helps engage visitors for a longer time by recommending navigational improvements.
Usability defines a company’s business approach and highlights its core competencies. Providing relevant information to users stimulates the sales process. Thus, usability is one of the most influential factors in converting users into potential customers.
eBrandz’ analysts, with their SEO expertise, offer their services in testing client websites for 45 parameters that define usability in the online environment. The results are compiled in a test report, with exhaustive recommendations at every level. The analysis report includes a one-hour telephone support session as well. All of this provided within an affordable price range of US $750. What gives this company an edge over its peers is its quick turnaround time of less than a week.
eBrandz’ price ranges are fixed according to the company’s mission of making search marketing efforts affordable to Small Medium Enterprises and individual entrepreneurs, besides improving traffic. Using sales gimmicks and other strategies of attracting customers are against the policies at eBrandz. Treating clients with respect and concentrating all efforts on understanding the client’s problems, while providing them with solutions that suit their requirements, has always been a core value at eBrandz.
About eBrandz: eBrandz was established by Milind Mody on September 9, 2003. An industry leader within seven years, eBrandz has executed over 6,000 search marketing projects. This company was short listed by B2B magazine for its ‘2008 Marketers Resource Guide.’ Now, eBrandz has the largest number of successful project completions, and therefore client testimonials, to its credit.