Blue & Blues Launches their Second Store in Kolkata

Bollywood Diva Karishma Kapoor was in town to inaugurate Blue & Blues Store at City Center I, Kolkata

Online PR News – 31-March-2012 – Kolkata – Blue & Blues, a fashion leather products brand launched its second store, in City Centre 1, Kolkata, in the presence of the “Bollywood Diva” Karisma Kapoor. Following the success of its existing store at Mani Square, the new store offers a complete range of fashionable handbags, wallets, and belts. Spread over 1200 sq. ft, the new store is more spacious and offers some of the trendiest collections of leather bags, truly making it a shoppers’ paradise!

Blue & Blues is known for its Italian world-class designs which have been adopted for manufacturing all their products. With the launch of their second flagship store in Kolkata, their range of products are availablein Kolkata and New Delhi and across more than 100 outlets Pan-India spread over a network of Shop-in-Shops in MBO’s like Shopper’s Stop, Landmark, Lifestyle, Central, Ritu Wears and many more. It is also present in renowned standalone stores like Benzer, Options, Saga and many more. Internationally, it has its presence in countries like Italy, Austria, Switzerland, Greece, Belgium, Germany, and Spain and will be launching soon in the UK and US.It has manufacturing facilities in Italy, India, Vietnam and China. The products are of international quality but are priced keeping the Indian audience in mind. The wallets are priced within the range of Rs. 900 – 3000, whereas the bags are priced between Rs. 2300 – 6000 and the portfolio bags are between the ranges of Rs. 4000 – 15000.

Announcing the launch, Mr. Praveen Agarwal, Director, Blue & Blues said, “We are very happy to launch our 2nd store in Kolkata. It has been our endeavour to enhance customer experience at our stores with the superior merchandise, service and the overall international shopping ambience that Blue & Blues has on offer. The launch of Blue & Blues 2nd store in Kolkata is a significant achievement for us and underlines the importance of this city for us.Our products are of very high quality and are value for money as the leather being used is genuine with the best dyes which make our products durable and long lasting.”

With elegant interiors, every Blue & Blues store is fashionable and individualistic, providing not just value for money but a collection of the finest quality leather merchandise from Italy. It’s courteous and warm store staff, international ambience and ample parking space completes the ultimate shopping experience, thus, making it a much sought after shopping destination.

According to Fulvio Rovaris, Co-founder and Creative Director, Blue & Blues, “The products have been designed with the best leather available in the industry. The styles are very modern and go hand in hand with the world fashion scene. The collection has been made keeping in mind the classic elegant woman of today who looks for value for money in the growing, dynamic world of fashion. Each bag from Blue & Blues is uniquely hand-crafted and durable.”