Chef-turned-entrepreneur brings foody venues into the 21st Century with custom mobile apps

Chylled Catering Apps launch new website to coincide with great new app features. Custom apps for food-serving businesses, including in-app bookings, orders, payments, direct marketing, loyalty schemes and much more!

Online PR News – 01-April-2012 – London – Following the launch of Chylled Catering Apps in 2011, experienced London chef and entrepreneur, Andy Evans, is delighted to announce the launch of a new website - - to coincide with the introduction of great new app features for catering venues. Chylled Catering Apps offer bespoke, fully-branded iPhone and Android applications and Web 2.0 sites, now with in-app ordering, booking and direct payment facilities; special offers and direct marketing; and unlimited galleries for showcasing venues and their food offerings.

Chylled Catering Apps bring all aspects of venue marketing and promotion together, giving venues the opportunity to place themselves in the pockets of their clientele, and taking the traditional loyalty card to a whole new, interactive level. The custom apps also offer venue managers extensive reporting functions, encouraging active marketing to get customers through the doors during quiet periods.

Chylled Catering Apps are already being used around London by pubs, restaurants and street food vendors.

The Old Red Lion pub near Kennington tube station uses their bespoke app to bring commuters into their establishment. They also ran a New Year’s Eve event which was password-only, releasing the password to their loyal customers through the mobile app’s coupons area. Owner John says “My customers love it; we take bookings throughout the week via the app and they love the fact that they can book a table if they decide to meet with friends, without the hassle of voicemails as we don’t open until late afternoon. It also means I can confirm bookings before I get to the office”.

Phil Strongman, owner of a clutch of Pubs of Distinction, already has branded apps for two of his venues, and plans to add more venues to increase awareness of the group among his customers. Of his existing apps, he says “Our customers love it. We tend to promote our ‘Meet the Brewer’ nights and other activities via the app before they go live on the main websites or Twitter. Our loyal customers love the fact they are in the loop and get first refusal, if you like.”

Chylled owner, Andy Evans, says “our custom apps offer endless room for innovation and increased consumer interaction, building customer loyalty and driving business during quiet periods. With Pay As You Go options for our more advanced features, we believe we’re able to offer a fully customisable service, which will really help get customers through the door”.

Chylled Catering Apps are ideal for any establishment offering food and booking options to their clientele, whilst looking to increase consumer loyalty and drive business during quiet periods. Chylled Catering Apps are offering apps with no set up costs until the end of May 2012 – a massive saving of £175! Interested parties can demo the app on the 29th March at The Dean Swift, 32 Lafone Street, London, SE1 2LX from 5pm. Please register your interest in attending this event by emailing .