Online Marketing Campaigns Utilizing Press Release Distribution through TransWorldNews
02/11/2010

When choosing the right press release service a business can truly brand their message and attract potential customers and clients; the important thing is finding the right press release outlet.

Online PR News – 11-February-2010 – – Online marketing campaigns have become a fundamental aspect of every business’ advertising and branding push, making it necessary to upload and distribute a wealth of information through a number of Web outlets. With newer tools and applications now available on these outlets online marketing has expanded beyond just running a traditional advertising campaign.

Many businesses are turning to press release distribution as a cornerstone of their online marketing campaign. When choosing the right press release service a business can truly brand their message and attract potential customers and clients; the important thing is finding the right press release outlet.

As a news and press release distribution service TransWorldNews has consistently adapted to the marketing needs of its clients, offering the most useful tools and applications within a press release to deliver the most effective message.

Clients utilizing the press release distribution service of TransWorldNews are afforded the ability to include a video within their release, upload a company logo and place additional images in a picture gallery and embed up to three links in their release. In addition, TransWorldNews offers the ADit application as a means of customizing a release and driving traffic to a company’s Web site.

The ADit application enables clients to upload their own banner advertising to their press releases, clearly framing the release with ads that highlight a company’s products, services, events or anything they want to broadcast. These banners can be defined by a specific URL that sends readers directly to a page within the company’s Web site. By customizing a release with ADit a business can also be assured that competitor ads don’t appear on the page of their release.

To assist businesses in their online marketing campaign TransWorldNews has included a “Share” button on the bottom of each release which makes it easy to post the press release to more than 200 social media and bookmarking sites.

As a means of creating favorable results in search engines TransWorldNews manually search engine optimizes each press release distributed. This free service takes the key words and phrases from each release and places special emphasis on them so that when a search engine gets a query for those words or phrases the release has a more favorable positioning in the news and web results.

TransWorldNews offers a range of options for press release distribution including single press release submission to an unlimited press release distribution plan. For more information about the right option for you please visit: Press Release Distribution