de.Pro-Medics Attracts Women to Growing Line of Female Health Products
02/09/2010 reintroduces products and treatments that appeal to the growing community of women online.

Online PR News – 09-February-2010 – – December 15, 2009 - Berlin, Germany - launched an online campaign geared to women. The campaign reminds women of the treatments and products offered by the popular German online pharmacy and urges them to take an active role in their health by enquiring within.

The campaign includes questionnaires and surveys that encourage women to reflect, introspect, and consider what their needs are. The online quizzes have been particularly popular in the last six weeks since the online campaign was launched.

Also being more utilized is the 24/7 medical hotline. One of the goals of the campaign was to remind women of this service. Many women are uncomfortable speaking with their doctors about certain health issues, especially concerns like sexual dysfunction. The confidential hotline enables women to get the advice they need without the embarrassment and annoyance of doctors' visits.

Campaign Manager for de.Pro-Medics, Alexis DuPont, says, "We're thrilled with the results from the first leg of our women's health campaign. Our site has attracted more women than ever and sales for our women-specific treatments like Sure Romance and Bust Builder are through the roof."

Other products being promoted include White Lily, an effective skin-lightening skin cream, and diet pills like generic Xenical and SlimmerX.

The final component of the campaign is to highlight de.Pro-Medic's privacy policy. The stringency of the Pro-Medics policy is inviting to women who are choosing to buy their treatments online mainly because of the anonymity they're awarded.