Impel CRM Launches Re-designed Website and Logo.

New Site offers an intuitive and simplified design for easier navigation

Online PR News – 23-February-2012 – – Bangalore-based Software-as-a-Service (SaaS) CRM company, PK4 Software Technologies, today announced the launch of its newly redesigned website -

The revamped website offers quick and easy access to all the necessary information on Impel CRM and its features. With a brighter, fresher look and easier navigation, the new website offers current and returning customers a more engaging and pleasant user experience. The launch of the re-designed website is a part of Impel's continued transformation to reinforce quality and easy availability of product information. The redesigned website enables prospects to quickly understand key features of Impel CRM and figure out which Impel edition makes sense for them.

Also, PK4 Software is happy to unveil its new logo which better illustrates the re-branding of its product, Impel CRM. The redesign is a complete departure from the old logo and uses a palette of 4 different colored blocks symbolizing dynamism and a no frill approach to providing high quality CRM.

Ms. Surekha Shetty, VP of Impel CRM said “Our new logo symbolizes the interconnection of Impel with ERP and accounting systems. With Impel moving onto tablets and smart phones, we wanted a simple, bright logo that we could use on this variety of devices. The new logo helps achieve that promise”. “In the course of our growth, we found that it was becoming increasingly difficult to communicate the depth and breadth of functionality that Impel has. Our newly re-designed website is an attempt to present a complete range of information about Customer Relationship Management and Impel in a simplified manner”, she added.

About PK4.
PK4 is the SaaS CRM leader in India. Our flagship product, Impel CRM, helps companies put their customers at the center of their business. Impel CRM helps sales and support executives spend more time with customers and less on administrative work. Impel CRM helps companies increase revenues and maximize profits by improving sales productivity, marketing efficiency and customer service. Impel CRM is used by sales, marketing and customer service teams across a variety of industries ranging from SMBs to large enterprises. PK4 offers a free 15 day trial of Impel. All you need to do is click on the Free Trial button on and start using Impel – now!