Avnet Technology Solutions Unveils Its Technology and Demonstration Centre in Dubai

New Avnet facility is the first to demonstrate the Oracle Exadata Database Machine and Oracle Exalogic Elastic Cloud Platforms for business partners in the Middle East and North Africa region

Online PR News – 11-January-2012 – – Avnet Technology Solutions, the global IT solutions distribution leader and operating group of Avnet, Inc. (NYSE: AVT), has entered into a strategic alliance with Oracle to offer a proof-of-concept demonstration facility in Dubai, United Arab Emirates, for Oracle’s Engineered Systems, including the Exadata Database Machine and Oracle Exalogic Elastic Cloud. The facility will help Avnet’s business partners in the Middle East and North Africa (MENA) region address the business challenges of their end-user customers.

The demonstration centre is the first of its kind in the MENA region. The facility works as a point of reference for companies that would like to understand the potential of Oracle Exadata and Exalogic technology. It will enable companies to experience the use of Oracle technologies by creating proof-of concept-designs and performance benchmarks based on the Oracle Exadata Database Machine or Oracle Exalogic Elastic Cloud virtual private cloud solution to transform business requirements into a proven IT solution within an optimised and risk-mitigated environment.

Hani Barakat, senior director Oracle business MENA, Avnet Technology Solutions, said, “Avnet Technology Solutions is dedicated to accelerating the success of our business partners and suppliers by investing in long-term, profitable, shared growth opportunities. This new facility demonstrates our commitment to providing Oracle business partners with the tools and resources they need to increase sales opportunities and provide additional value to their end customers. It also reflects the strength of our relationship and the confidence Oracle has in Avnet to drive market expansion for Exadata and Exalogic platforms in the MENA region.”

Abdul Rahman Al Thehaiban, vice president, Oracle Middle East and Africa, commented, “We have chosen Avnet as a strategic partner for our engineered systems – Exadata and Exalogic – due to their excellent capabilities, execution and expertise. Engineered Systems are changing the game in the IT industry and, thanks to the investment made by Avnet and Oracle, every Oracle partner can be part of it.”

Avnet is the only value-added distributor in the region to host such a facility. The technology and demonstration centre is fully equipped with a team that has the right skills, experience and expertise to service the requirements of partners and end-users on Oracle Exadata Database Machine and Oracle Exalogic Elastic Cloud platforms.

Oracle Exadata
Oracle Exadata Database Machine is a complete solution including server, storage, networking and software, that is highly scalable, secure and redundant. With Oracle Exadata Database Machine, clients will be able to reduce their IT costs through consolidation, the management of an increased amount of data on multiple compression levels, improved performance of all applications and the possibility of making the best business decisions in real time.

Oracle Exalogic Elastic Cloud
Oracle Exalogic Elastic Cloud is an integrated hardware and software system which has been designed, tested and optimised by Oracle in order to run Java and non-Java applications with unprecedented performance levels. The machine offers a complete cloud application infrastructure, consolidating the broadest possible range of application types and Java and non-Java workloads, with the ultimate objective of satisfying the most demanding requirements in terms of service levels.

About Oracle PartnerNetwork
Oracle PartnerNetwork (OPN) Specialized is the latest version of Oracle's partner program that provides partners with tools to better develop, sell and implement Oracle solutions. OPN Specialized offers resources to train and support specialized knowledge of Oracle products and solutions and has evolved to recognize Oracle's growing product portfolio, partner base and business opportunity. Key to the latest enhancements to OPN is the ability for partners to differentiate through Specializations. Specializations are achieved through competency development, business results, expertise and proven success. To find out more visit http://www.oracle.com/partners or connect with the Oracle Partner community at OPN on Twitter, OPN on Facebook, OPN on LinkedIn, and OPN on YouTube.

About Avnet Technology Solutions
As a global IT solutions distributor, Avnet Technology Solutions collaborates with its customers and suppliers to create and deliver services, software and hardware solutions that address the business needs of their end-user customers locally and around the world. For fiscal year 2011, the group served customers and suppliers in more than 70 countries and generated US $11.5 billion in annual revenue. Avnet Technology Solutions (www.ats.avnet.com) is an operating group of Avnet, Inc. Visit: www.ts.avnet.com/ae.

About Avnet
Avnet, Inc. (NYSE:AVT), a Fortune 500 company, is one of the largest distributors of electronic components, computer products and embedded technology serving customers in more than 70 countries worldwide. Avnet accelerates its partners' success by connecting the world's leading technology suppliers with a broad base of customers around the world by providing cost-effective, value-added services and solutions. For the fiscal year ended July 2, 2011, Avnet generated revenue of $26.5 billion. For more information, visit www.avnet.com.