Olympus Imaging India to conduct Free Photography Workshops at Mumbai Photo Fair, 2012

Free Service Camps also to be held at the Venue

Online PR News – 05-January-2012 – – Mumbai, 4th Jan, 2011: Olympus Imaging India has partnered with leading names in the world of professional photography to conduct workshops for amateurs, hobbyists and photography enthusiasts at the upcoming Mumbai Photofair from the 5th to the 8th of January. Mr. Parag Shinde, one of Mumbai’s eminent wedding and corporate photographers, will host six sessions on Wedding Photography on the 5th and 7th of January, while Mr. Balan Madhavan, member of the Royal Photographic Society, England and ILCP Fellow, would be holding three sessions on Wild Life photography on 6th January. Mr. Nitin Satghare, fashion and still photographer, would be conducting an exclusive session on PEN Technology & Olympus Creative light system (Flash RC Mode) on the 8th of January. The first session each day will begin at 10:30 am, the second will begin at 1:30 pm while the third session will commence at 4:00 pm. Each of these sessions will be conducted using the revolutionary PEN (mirrorless interachangeable lens technology) cameras and is expected to last around 90 minutes.

The world leader in opto-digital technology will also be showcasing its entire range of new generation camera systems and technologies, other products and accessories, right from the PEN Trinity series to the Tough Series point-and-shoots. Also on display will be the beginner and consumer series of binoculars that have compass and range finder, being nitrogen purged, waterproof, dirtproof and fogproof. Olympus will also display the Data Voice Recorders (DVRs), which meet the requirements of the amateur to the professional.

As a Photofair special, Olympus will also be offering killer discounts on select models that will be inclusive of standard accessories, a 4 GB card (and a 4AA battery charger for SP-610). Along with, a Killer Combo gift of Rs.2499 will be bundled with the flagship PEN E-P3, E-PL3, E-PM1, and other models, and of Rs.1499 with the VG series. Also included with the box of the SP, SZ, XZ and Tough series, will be a Basics of Photography Tutorial DVD worth Rs.1250. An exclusive Special Edition Wooden Grip is also being offered with the PEN E-P3.

Olympus will also offer free collection of cameras for servicing at the stall where customers can avail of free lens (front and back elements only) and LiveMOS sensor cleaning, a free inspection and firmware upgrade of Non-Warranty cameras, along with tips on optimal camera handling.

Speaking about Olympus’ participation at the fair, Mr. Toshio Murai, Managing Director, Olympus Imaging India Pvt. Ltd. said, “Photofair is estimated to be the world's 3rd biggest photo and imaging expo, and thus becomes an important platform to showcase developing trends in the Imaging industry. Olympus Imaging is globally renowned for having a number of firsts to its credit. Our tagline ‘Your Vision Our Future,’ thus echoes our commitment to innovate technologies, which appeal to different consumer segments. With the Indian market size expected to grow exponentially in the next few years, such fairs enable us to showcase our technological leadership in the imaging space, thereby strengthening our brand presence.” He added, “Photofair also presents a great opportunity for us to reach out to our existing consumer base, and allows our target audiences to experience our products first-hand, and choose for themselves the product that best fits their aspirations, tastes and requirements, thereby helping us consolidate our position in the western region.”

About Olympus Imaging India Pvt. Ltd
Olympus Imaging India Pvt. Ltd. was established in November 2010 and is a wholly-owned subsidiary of the Olympus Corporation which is into the primary business of manufacture and sales of precision machineries and instruments. Headquartered in Mumbai, Olympus Imaging India has set-up two branch offices nationally. In India, as in all parts of the world, Olympus is guided by its global corporate philosophy of placing utmost importance on its relationships with individuals by adopting ‘Social IN - Working with Society to Develop a Better Future’, a philosophy which embraces social values as an essential part of the company’s business ideology. Further, the tagline "Your Vision, Our Future" embodies the company’s determination to realize dreams in a close bond with society while coexisting in harmony.

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Kedarnath Tadkod: 9011052015 / kedar@bluelotuspr.com