Infibeam Sings Up Top Yahoo! India Professional As Its Technical Advisor

Infibeam today announced the joining of Mr. Bharat Vijay as a Technical Advisor who has contributed to building Yahoo's first ad server and data analytics platform. Bharat is also credited with building the Amazon India product development centers and the most successful facebook bookshelf application with millions of users, which was later acquired by

Online PR News – 17-December-2011 – – Ahmedabad, India; December 16th, 2011: is one of the leading B2C ecommerce company in India. The company announced the joining of Mr.Bharat Vijay as a technical advisor to work on its fast growing cloud based ecommerce platform.

Commenting on joining Infibeam, Mr. Bharat Vijay said, "I am glad and honored to be a part of the Infibeam team. As a user, I love the site and the products and have great respect for the founding team. I consider myself an old timer, some may say a pioneer in the Internet space and I look forward to contribute the best of what I have to take Infibeam to a greater level."

A graduate from University of California with honors, Mr. Bharat Vijaykumar Subramanian was one of the early employees of Yahoo! Inc in California having built and participated in the technology and innovation that led to Yahoo! having millions of users per day. He built Yahoo's first ad server and their data analytics platform. Previously he was the founding CEO of Yahoo! and then Amazon India creating strong product development centers for both companies. Later, he became the CTO of UGenie which built the largest bookshelf application on Facebook with millions of users which was later acquired by

Commenting on welcoming Mr. Bharat Vijay, Mr. Vijay Subramanian, CIO, said, "We are honored to have Bharat Vijay onboard and look forward to having his skills and experience help us enhance our technology systems and take Infibeam to an entirely new level in the eCommerce industry."

Today, offers its technology and supply chain infrastructure to some of the largest retailers and brands. Recently, the company opened up its ecommerce platform Buildabazaar ( for entrepreneurs to setup an online ecommerce store under their own brand name within a few minutes. Users can take any digital product catalog from Infibeam and also upload their own products. In less than ten weeks since the launch of Buildabazaar, the company announced a new store being created every ten minutes.


About is India's leading eCommerce platform with a selection of more than 120 Lac products across books, media, lifestyle, gifts, electronics and automobiles. is known for its innovative navigation, lowest prices, free shipping and dedicated customer service. also offers its web-store technology and associated infrastructure as a service to well- known brands and retailers such as Crossword, NDTV, K Sera Sera, Hidesign, TTK Prestige etc.

Infibeam recently launched a Do-it-yourself e-commerce platform for merchants and sellers. It provides the necessary e-commerce technology, payment and data infrastructure to create a store within minutes. was founded in 2007 by a group of ex-Amazon employees with expertise in e-commerce and technology. Headquartered in Ahmedabad, Infibeam has 350 employees based out of offices in Bangalore, Delhi, Kolkata and Mumbai. The leadership team consists of MIT, IIM and IIT graduates amongst others with more than 100 years of combined experience in Retail and eCommerce.

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