Clark Construction and DPRofiler Win Vision Award

Constructech magazine honors high-tech construction companies and tech providers for achieving business success through using new technology. Clark Construction Company of Lansing, Michigan and Beck Technology, developers of DProfiler received Constructech's Vision award for using 3D conceptual estimating software to reduce cost estimating schedules by 90% and help owners understand building designs and associated costs.

Online PR News – 11-October-2011 – – The construction industry isn’t known for leading technology’s adoption curve. Google the terms “construction industry” and “slow to adopt” and you’ll get more than 20,000 hits. Constructech magazine, a publication focused on technology in the construction industry, hopes to change that reputation by recognizing construction companies that have realized business advantages through innovative technology.

Clark Construction Company, a Michigan-based construction firm, received Constructech’s Vision Award for its use of a 3D conceptual estimating software program called DProfiler, by Beck Technology. In the winning application, Garry Myers, Senior Estimator with Clark, described how the firm uses technology to help owners understand building designs and associated costs.

“DProfiler conveys what the building will actually look like, while maintaining a real-time link to the cost estimate,” Myer explains. “Most people understand a 3D model more easily than 2D prints. It’s especially useful for owners not familiar with reading estimates or construction prints - the model is gives them a visual they can understand easily.”

Peggy Smedley, editorial director, Constructech magazine comments on the award winners on the magazine’s website, “These companies have found success, and that can be seen throughout the organization, from increased ROI, to employee efficiency, and so much more.”

As more firms like Clark Construction Company see measurable business benefits from integrating technology, the rate of adoption is likely to increase across the $5 trillion design and construction industry.


About Clark Construction Company:
Clark Construction is a full-scale commercial construction company providing services to developers and retail clients since the 1950s. Our client list includes some of the biggest names in retail. Clark is on the leading edge of construction trends and technology, including green building (LEED and Green Advantage), Building Information Modeling (BIM), and the best estimating, scheduling, and project management tools available.

About Beck Technology:
Beck Technology provides building information modeling (BIM) software and services to contractors, architects, and owners. The company’s flagship program, called DProfiler™, is a “macro” BIM solution used in the planning and conceptual design phases to produce an accurate, simultaneous cost estimate of a proposed design, along with a 3D model. Visit:

Constructech Magazine:
Constructech magazine is the technology advocate for the construction industry, helping builders, contractors, and corporate owners make educated decisions on software and systems, both in the office and in the field. With unbiased opinions and informative news on software, hardware, automation, and services, Constructech continues to be a highly respected and trusted resource in the industry for almost 15 years.