End Results Marketing Begins Development Of New Product That Started Out As A NASCAR Collectible

A new novelty product that will allow sports fans the opportunity to show support and team colors year round.

Online PR News – 01-January-2010 – – End Results Marketing, based out of Mooresville NC, has outlined a new deal with the designer of a product called Ball Capz (caps), replica sports helmets in a scaled down fashion that can be displayed in various ways around the house or in cars. Fans of a particular sport or NASCAR driver can mount this anywhere they want including a perfect fit for most commercial trailer hitches. Made of a durable all weather material and brilliant color schemes the helmets will definitely draw attention.

End Results is a marketing company that specializes in finding placement for new concepts. “ We had early success with the Hydro Cool and Bag Caddie projects”, said Lisa Hartsell, President of End Results Marketing. Bag Caddie is the brainchild of Michael Webb, a product designer and developer. “Lisa Hartsell and her team were amazing, their first meeting closed a deal that was close to one million units and would carry such brand names as Ocean Spray and Ortega.

Webb also the developer of the Ball Capz product, explained that it was first introduced to NASCAR as a series of driver helmets. Each helmet would be painted using team colors and their sponsor logos. The first prototypes was for Dale Earnhardt Jr. and Amp / Mt. Dew.

Seeing more crossover opportunities for this product, End Results presented to Webb a new business model that plans on reaching high schools and colleges first. “We see tremendous potential for a product like this and we are excited that Mike has given us the opportunity to put it out there in the market”, says Hartsell. End Results plans on a third quarter of 2010 release for this product.