Placed as Top Car Hire Site in Google Natural Search Report

Award-winning car hire website takes 54% of searches in September Google natural search research and report

Online PR News – 23-December-2009 – – 17 December 2009 – Market-leading car hire price comparison specialist has been placed first in September’s Google natural search report covering all car hire sector search terminology. The specialist website took 54% of 1.5 million car hire search terms for the month of September, and also ranked top for 147 of 3,800 keywords in the report* carried out by leading independent search engine marketing agency, Greenlight.

The leading website ranked top in the research for both domestic and international care hire searches in the month of September, with 63% and 52% of searches respectively. The website was also reported to be the most visible of car hire keyword searches.

Gareth Robinson, managing director of, said, “We are delighted to have placed so highly and strongly in the latest Google search report, we believe that it is testimony to the fine work we have done this year in strengthening our position in the marketplace and the proposition we offer people.” announced a good summer of business this year, even in the face of the ongoing economic crisis. The comparator enjoyed figures like hire bookings up 38% year on year alongside revenues up by 72% accordingly.

Gareth Robinson continues, “Our placing in this report backs up the CPA approach we take to serving customers and working with partners, since we are able to offer them both better and fairer deals all round.” has experienced rapid growth in the years since foundation in 2003 when it began life as a car hire broker. The company was re-launched in 2007 as a car hire comparison site and has since then gone on to win the award of Best Car Hire Website in the 2008 Travolution Awards as well as Best Ski Car Rental in the 2008/09 Good Ski Guide Oscars. compares car hire deals from as many as 50 rental companies, including Alamo, Budget, easyCar, Holiday Autos and Sixt, in over 9,000 locations worldwide.

For more information please see

About was launched in February 2003 and grew to become one of the UK's leading online car hire companies by 2006.

In 2007 the company re-launched its site to create the first major online price comparator in the travel industry. Using the latest technology the site now searches up to 50 different car hire websites, providing an impartial comparison of the best prices available in over 9,000 locations.

Websites searched include Alamo, Budget, easyCar, Ebookers, Hertz, Holiday Autos, Opodo, Sixt and Thrifty, with the site quickly comparing prices and allowing customers to refine their search by car type.

The site also features over 5,000 pages of travel information in a mini-guide format.

In 2008 was voted Best Car Hire Website in the Travolution Awards. To book or for further information visit

About Greenlight

Greenlight is an award winning, specialist search marketing agency providing targeted and accountable natural and paid search solutions. The agency has helped numerous companies to succeed in search marketing over the years by improving its clients’ positioning and website visibility in the top search engines, and driving traffic to their websites.

Greenlight provides a full range of search marketing services from offices in London and New York, including search engine optimisation, pay per click management, link building, consultancy and SEM training.

Clients include FTSE, NASDAQ and NYSE listed companies as well as charitable organisations and government bodies. Greenlight works with SMEs, global brands and top interactive agencies across vertical markets as diverse as publishing, financial services, retail, travel, hospitality, property and entertainment.

*Greenlight’s‘Car Hire Sector Report – Q3 2009’ profiles search behaviour in this sector. It assesses which brands, aggregators and review sites are the most visible in natural and paid search results, and hence have the greatest share of consideration when UK-based searchers go to Google to look for and hire a car around the world. The report is based on search volumes for the last quarter, with a focus on September to give a more in-depth analysis.