Home-Tech has taken the idea of the product display one major step further with the introduction of its new interactive showroom.
Online PR News – 03-July-2011 – – (June 28, 2011 - Fort Myers, Fla.) – All appliance dealers have displays of their products within their stores or showrooms, but Home-Tech has taken the idea of the product display one major step further with the introduction of its new interactive showroom.
The Home-Tech Showroom, located at the company’s corporate headquarters on Techster Boulevard in Fort Myers, features six live, interactive kitchens, an interactive laundry area and a Home Comfort Zone, where customers can “test drive” air conditioning systems.
Mike Hendershott, vice president of air conditioning and appliance sales at Home-Tech explained. “We installed six live kitchens, so people can see the appliances, know what they look like when they are on, and hear what they sound like. The idea is to allow customers to see what they are getting before they get the appliances home.” Home-Tech worked closely with the Whirlpool Corporation on the design of the showroom project, which features products and equipment from the Whirlpool, KitchenAid and Maytag lines. There are also displays from Bosch and LG.
The Home Comfort Zone features a house within the showroom equipped with different types of air conditioning systems. “The customer can turn the systems on, hear how loud they are, and actually see how they work. We are using the systems to educate our customers about everything from the base system to the ductwork design,” Hendershott continued. The laundry area is also live, letting customers see and hear the appliances in action.
With six live kitchens available, Home-Tech is using the showroom to truly demonstrate their products in action, while benefiting area charities. “Home-Tech has always been heavily involved with charitable organizations within the Southwest Florida community. This new showroom gives us a facility where we can now host functions to support these groups while educating people about the products and services that we sell. We will bring in celebrity chefs to cook in our test kitchens. Charities will invite their supporters out for an afternoon or evening event, where they can raise money in support of their mission,” Hendershott said.
The Home-Tech Showroom remodeling project began in April of 2010 and is now open to the public.
Employee-owned, Home-Tech has been an industry leader and trendsetter in the fields of home-service agreements, air conditioning and major appliance sales and service for three decades. Founded in 1981 by Steve Marino, who continues as President and Chairman of the Board, the privately held Home-Tech employs 130 people and provides services in Lee, Charlotte, Collier, Sarasota and Manatee counties in Southwest Florida. Home-Tech operates from two principal locations. Its headquarters, tech training facility and appliance showroom are located at 6400 Techster Boulevard in Fort Myers. A second office is on Lena Road in Bradenton, which services Manatee and Sarasota counties. For more information about Home-Tech, visit www.Home-Tech.com or call (239) 433-3344.