Infibeam Integrates Social Shopping Experience; Launches "Surprise Me" personalized My Magic Box

Now your Magic Box is personalized! Just click on “Add to My Magic Box” and you can personalize your Magic Box. Once your Magic Box is personalized, you can add products of your choices and experience the most personalized shopping experience at Infibeam. And wait for a surprise from Infibeam.

Online PR News – 15-June-2011 – – Ahmedabad, India; June 13th 2011: Willing to wait for less than 72 hours? Add products to your personalized Magic Box and Infibeam will surprise you on your request with personalized shopping experience. Your personalized Magic Box is not just about getting a deal on product of your interest but it uses intelligence to suggest similar products and attractive offers that are sure to surprise you.

The launch of personalized Magic Box is integrated into Social shopping experience on Facebook & Twitter by allowing users to share their purchase interest with friends. Just click on "Add to My Magic Box" which is visible on all product description pages. The surprise being offered on personalized Magic box is decided based on number of parameters including product affinity, aspired products, new launched products etc.

Commenting on the launch, Vishal Mehta CEO, says "We are building on the success of our Magic Box launch by introducing personalized shopping experience. As part of our evolution, the user experience on the site will have more and more of these personalized features which will benefit customers."

Furthermore, the personalized Magic Box will get intelligent about your buying choices as it gets more information about what you really wish to purchase. Moving away from the conventional deal-a-day model the personalized magic box allows users to add products of their choice into their personalized "My Magic Box".

Infibeam promises to surprise customers within 72 hours from the time of addition. My Magic Box is closely Integrated with social media platforms so that people can share their lists with friends on social networks to receive most attractive offers.


About Infibeam is India's leading eCommerce portal with a selection of more than 100 lac products across Books, Media, Lifestyle, Gifts, Electronics and Automobiles. is known for its innovative navigation, lowest prices, free shipping and dedicated customer service. also offers its web-store technology and associated infrastructure as a service to well- known brands and retailers such as NDTV, K Sera Sera, Hidesign, TTK Prestige etc. was founded in 2007 by a group of ex-Amazon employees with expertise in e-commerce and technology. Headquartered in Ahmedabad,Infibeam has 250 employees based out of offices in Bangalore, Delhi, Kolkata and Mumbai. The leadership team consists of MIT, IIM and IIT graduates amongst others with more than 100 years of combined experience in Retail and eCommerce.

For any queries please write to us at