The 2nd FREE TRAINING Video in a series of 5, is now available to view. Trish Rock, Nail Salon Success Coach, teaches Nail Techs how to MARKET to their IDEAL CLIENT and fill their Nail Salon!

Online PR News – 08-June-2011 – – Marketing and Promotion are actions that will frighten many Nail Technicians and just the thought of having a system in place often leads to no marketing process at all.

Trish Rock, THE Nail Salon SUCCESS Coach from explains why it is so important, after you have identified who your Ideal Clients are, to put a system in place to attract these clients to the salon!

"The success of your salon depends on your enthusiasm, passion and excitement and to have your salon full of your ideal clients means you can really be doing what you LOVE to do every day."

She gives her 3 TOP TIPS for marketing to a target audience:

1. Find out where your Ideal Clients hang out
2. Targeted Promotion in the areas where your Ideal Clients hang out
3. Social Media

As a Nail Industry veteran of over 29 years, Trish Rock shares her exact formula of how she attracted her ideal clients with a marketing and promotions system in place. She is sharing this knowledge to all Nail Technicians so that they too can enjoy a higher level so success in their salons and career. The FREE training can be found at

This FREE training video is the second in a series of five that will be released over 5 weeks.The five trainings are:

1. What, How and Why you need Ideal Clients
2. Marketing to your ideal clients
3. Being the Best in your area for your Ideal Clients
4. Having the correct salon atmosphere
5. Systems in place to attract Ideal Clients on an ongoing basis

You can find out more and watch the FREE training at
or you can contact Trish Rock at

Trish can also be found on Twitter at
and you can also gain insights and business tips on her Facebook page at