The Best Email Marketing Software Ranked by for May 2011

The Top 10 Email Marketing Software for May 2011 has been ranked by, the independent authority on search vendors.

Online PR News – 18-May-2011 – –, an independent authority on search vendors has named the Best Email Marketing Software for the month of May 2011. Over the past few years, E-mail has perhaps been one of the most popular forms of communication, may it be offline or online. Its many benefits, including accessibility, convenience, timeliness and cost effectiveness, have played a huge role in making it such a widely used technology. All the best E-mail marketing services next to hundreds of other business e-mail marketing companies have gone through an evaluation system facilitated by a qualified and experienced team of researchers.

“A number of companies engage in Email marketing programs but very few are able to reap its total benefits. The reason for this being that the results of an email marketing campaign are closely related to the quality of the activities itself. A good email marketing software is one that is able to do a good job with the content and distribution and also make sure that it is communicated to the right person in the right way at the right time,” said Jeev Trika, Managing Partner of (

The Top 10 Email Marketing Firms for May 2011 are:
1.) Pinpointe On-Demand
3.) StreamSend
4.) Elite Email
5.) ExactTarget
6.) EmailLabs
7.) My Emma
8.) Topica Inc.
9.) iContact
10.) VerticalResponse ranked Internet Email Marketing based on an evaluation criteria specially designed to assess these packages. Part of this process is gathering feedback from at least 3 clients who have worked with these firms to better understand performance of the software. As part of their assessment, questions include both general and project specific queries such as, “What type of needs analysis was conducted before work initiated?”, “What type of a ROI were you anticipating, what was achieved and in what time frame?”, “What would be 3 things you would change about your experience?”, “What was your total investment?”, “Rate your overall experience (1-10; 10 being the highest).”, “How much time did it take to set up your campaign?”, “Does the software support conversion tracking and click through tracking?”, “Does the software enable you to add custom demographic fields?”, “Does the software require opt-in?”, “What type of metrics do the campaign reports cover?” or “How much support and how readily was it available after the purchase was made?”

ABOUT is the independent authority on search vendors worldwide. The site was developed with the goal in mind of recognizing the best internet marketing service providers across the globe. Thousands of daily visitors connect to to look for the best services available. In addition to the independent rankings of the best internet marketing service firms, visitors to the site can access internet marketing news and information from the knowledge zone, press releases section, and other information-rich areas of the site.

E-Mail Marketing Companies that are interested to apply for ranking can visit:

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