Social By Design: Blue Star Design Part of Launch Dec. 7

Blue Star Design, an idea design studio,is part of the Virtual Incubator launching the "social shopping site" Lime, Dec. 7th, at a launch party, 5:30 p.m. to 7:30 p.m. at the Crop Bistro & Bar in Cleveland, Ohio

Online PR News – 07-December-2009 – – FOR IMMEDIATE RELEASE Cleveland, OH December 6, 2009 - Blue Star Design, a Cleveland-based idea design studio, is a catalyst behind why the new site is “social.” A launch party for the new social shopping site,, will take place, December 7th, 5:30 p.m. to 7:30 p.m., at the Crop Bistro & Bar in Cleveland’s Warehouse District, 1400 West Sixth Street, Cleveland, OH 44113. On hand for the launch will be members of the new tech startup's leadership team which includes Blue Star Design. is a social shopping site that allows users to shop popular online retailers, create personal wishlists (called Ribbons) and share their shopping picks with their Facebook™ friends and family.

When Blue Star Design first met with the Virtual Incubator about the LimeRibbon idea, it was a gift registry site. According to Julia Briggs, CEO of Blue Star Design, “Instead of only using social media to drive people to, Blue Star suggested a twist to the LimeRibbon team—why not integrate social media directly into the LimeRibbon platform? By thinking about LimeRibbon in a new way, we were able to create an experience of friends shopping together—socially, on the web.”

John Briggs, Vice President of Blue Star Design, had the idea that the “ribbons” would be a metaphor for the wishlists and explains, “2009 has been an explosive year for social media and social shopping is the next logical progression of this megatrend.”

Blue Star has made a commitment to adding social design solutions to its capabilities. “We recently designed two new software solutions. CaseSnap is in beta for a large enterprise client and another solution is in the works for a hospital. Both will be brought to market in 2010,” explains Julia Briggs.

Also, at the launch party, guests will be able to submit their address to participate in Blue Star Design’s Bi-Annual “Drive Thru” event benefiting the Ronald McDonald House of Cleveland. “On December 11th, in conjunction with Renaissance Painting, Blue Star will ‘Drive Thru’ neighborhoods in Northeast Ohio to pick up items donated to the Ronald McDonald House,” Julia Briggs said. More details and a "wishlist" of items can be found on Blue Star Design’s Facebook Fan Page.

Blue Star Design, LLC is an idea design studio specializing in graphic, digital and social design, brand identity, web, marketing and technology solutions for growing businesses. Blue Star believes that every idea, big or small, deserves the respect of great design. Blue Star is located at 4164 Lorain Avenue, Cleveland, Ohio 44113. Phone is 216.334.1312. Cell phone for Julia Briggs is 216.375.2277 and her twitter is @piratebluestar. Web site: Blue Star Design.

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